To mark World Press Freedom Day (May 3), Reporters Without Borders (RSF) is launching a “#FightFakeNews†campaign, because combatting disinformation is now one of the biggest challenges for journalism’s defenders. The campaign’s key element is a TV spot entitled “FightFakeNews†that was produced for RSF by BETC Paris. It compares the harm to humans caused by […]
 Cineworld, the UK’s leading cinema chain, launches its latest Unlimited campaign, A World of Unlimited Possibilities, made by full service creative agency Twelve. The 80 second spot will premier in all 99 locations, including their newly refurbished flagship cinema in Leicester Square from Thursday 3rd May. The spot will also be shown on VoD […]
Standard Chartered has launched a new global brand campaign created by TBWA\Group Singapore, refreshing the bank’s commitment of being ‘Here for good‘. The brand promise was introduced in 2010, and showed how a bank could be a force for good by promoting economic activity that has a positive social impact. But as the world progressed, […]
Mattress company Beautyrest, is set to launch its new ‘Be More Awake’ campaign on May 14, which highlights the impact sleep has on our waking success. The campaign by Anomaly challenges consumers to rethink the role their mattress plays in their everyday lives. Each element in the campaign emphasizes the direct connection between the […]
Hasbro transformed itself into a world of imagination and creativity to celebrate Children’s Day with the launch of the “Open a jar of imagination” Play-Doh campaign. The brand seeks to remind the entire world of the importance of encouraging children’s imagination, with an idea that adds a pack to the traditional Play-Doh can. With this […]
On July 7th, 2017, Sofía Gómez, a Colombian athlete sponsored by BBVA bank, dived 84 meters into the sea to establish the new world record for apnea, a sport scarcely heard of and rarely practiced in the country. During her incredible underwater achievement, she successfully held her breath for 2 minutes and 45 seconds. In […]
Sunny, the online lender, is launching a new TV ad – the latest instalment in the brand’s on-going ‘Life Support’ campaign. The ad, created by Brothers and Sisters, transports viewers to a faraway place where a couple are shown enjoying a camper van getaway in a picturesque forest, when a bear appears from nowhere. The […]
In its latest TVC ‘Go Dine’, GoCompare unveils a brand-new partnership with restaurant app Dine. The comparison site expands its trademark ‘fantastic deals’ to the food sector with an offer that allows its customers to save money when they eat out at their favourite restaurants across the UK. ‘Go Dine’ sees moustachioed singing icon […]
Anomaly has launched a new advert for Freeview; a fun and fast paced mash-up of visuals and theme tunes from the nation’s favourite TV shows. The ad builds on Anomaly’s ongoing The Other Way campaign for the brand by taking the voice of Freeview and further dialling up emotional resonance through the use of […]
Canon and DDB Colombia have recreated the inexistent image -until now- of the moment that sparked the beginning of Colombia’s war for independence. To celebrate World Photography Day, Canon has decided to commemorate one of the most important historical events in the history of Colombia: Llorente’s Vase breaking, the key event that unleashed the […]