Chattanooga-based non-profit Be the Change Youth Initiative and mental health provider The Middle Path have forged a relationship with a powerful ally – creative agency Humanaut. The agency stepped up in Spring of 2024 to provide their best work for the groups’ shared mission. Both groups focus on mental health awareness and resources for adolescents and teens and Humanaut was […]
Fully integrated marketing campaign tease + launch created genuine confusion, conversation and elation After weeks of fanning the flames of speculation and teasing the nation, McDonald’s is officially confirming what fans have been eagerly hoping for - the McRib is back and available for a limited time from tomorrow. Fans have been debating its comeback, and […]
Johnnie Walker Blue Label celebrates its entry into après ski culture through collaboration with Perfect Moment and the launch of a limited edition whisky Johnnie Walker, the world’s number one Scotch Whisky*, is partnering with luxury skiwear and lifestyle brand, Perfect Moment, as it enters the Après Ski occasion. Starring Johnnie Walker Blue Label Ambassador […]
Hilltop’s beehive-wearing “For Honey Heads” star in new campaign Hilltop, the UK’s second largest honey brand, is making a bold splash with its first-ever brand campaign, ‘For Honey Heads’. The campaign depicts Hilltop consumers who are obsessed with Hilltop, its delicious flavour and versatility. This marks the first creative work from St Luke’s for Hilltop […]
The 3rd largest nation in the world is now finally open for business According to research* by global online verification platform, Sumsub, 627 million people – with a spending power of $1.75 trillion dollars – around the world are unjustly exiled from digital services and often red-flagged due to bias stereotyping based for reasons such […]
McCann’s latest campaign raises awareness of pets’ roles in helping the UK be mentally healthy Mayhew, the animal welfare charity, has launched a poignant print and outdoor campaign designed to raise awareness of the positive impact animals can have on mental health. Launched in honour of World Mental Health Day, the campaign, developed by McCann […]
A heart-warming TV spot from People’s Postcode Lottery launches tonight, starring Ellie Goulding performing a stunning new version of the classic 1960s hit What the World Needs Now. It debuts tonight at 9.15pm during Channel 4’s hit comedy game show, Taskmaster. Created by People’s Postcode Lottery’s in-house creative team and GOOD Agency, and directed by […]
New playful campaign in partnership with AMV BBDO and Spark Foundry showcases the hilarity of online shopping habits in a hands-on, in-store world Currys, the UK’s largest tech retailer, is raising the laughing bar once again with the latest instalment of its “Beyond Techspectations” campaign. The new film emphasises the value of in-store shopping, where […]
‘Make the world a Refuge’ campaign was developed in partnership with creative agency AMV BBDO and directed by BAFTA winning ‘I Hate Suzie’ director Georgi Banks-Davies Renowned actor Billie Piper has partnered with Refuge for ‘Make the world a Refuge’, a campaign that explores many different forms that domestic abuse can take and the impact on survivors. […]
Integrated media campaign celebrates the 2024 honorees: Rev. Dr. Pauli Murray, Patsy Takemoto Mink, Dr. Mary Edwards Walker, Celia Cruz & Zitkala-Ša Women’s rights advocates, coin collectors, and the American public-at-large have a new group of inspirational female figures to honor as the United States Mint (Mint) is releasing its 2024 American Women Quarters™ (AWQ). And to introduce […]