Ever wondered what the biggest rockstars in history demand before a show? Private jets, white tigers, or M&Ms of every color except brown? Turns out, no matter how wild the requests get, there’s always one thing in common: Budweiser. The iconic global beer, which has always stood alongside the biggest names in music, is celebrating […]
UK ad agency, Insiders, today announced its collaboration with Taskrabbit, the marketplace that connects people who need help around the home with skilled Taskers from their local communities, on a new brand campaign launching this week. The clever and witty ads play on the idea that we’re our own worst enemies when it comes to […]
“Color on Tour” blended experiential marketing, influencer engagement, and AR tech to boost awareness and purchase consideration When Schwarzkopf launched its Keratin Color at-home hair color line, it faced the familiar challenge of standing out in a crowded category. Consumers in this sector are inundated with products promising professional-quality results in their home beauty battlestations. To get […]
Natural Light is making a bold new move in 2025—and no, it’s not launching a craft beer. Instead, the American-style light lager is embracing a different kind of craft by teaming up with 90s sitcom-star and home-renovation expert Richard Karn. As Natty’s official Craft Ambassador, Karn is helping DIY enthusiasts upgrade their spaces, starting with […]
As concerns about technology’s impact on mental health continue to grow globally, Vivo, Brazil’s leading telecommunications company, has partnered with leading Brazilian advertising agency Africa Creative to launch a thought-provoking campaign addressing smartphone addiction. The “Toxic Relationship” campaign uses Olivia Rodrigo’s 2021 hit song “jealousy, jealousy” to draw attention to the psychological impact of excessive […]
Brazilian Visual Arts Studio Creates 100% Hand-Carved Wooden Key Visuals, Animation, and To Include a Pop-Up Book for Initiative Supporting Coastal Communities Visual arts studio Black Madre and Africa Creative advertising agency have unveiled their latest masterpiece, a breathtaking handcrafted campaign for Corona’s “Fisherman Storytellers’ initiative. The campaign, by Brazil’s Africa Creative agency, transforms traditional […]
Directed by Nitram through HAMLET the campaign spotlights the internet provider’s hassle-free services – free from cables, ties or technicians – with surreal humour Despite living in a digital-first world, getting online is still a long and complicated process, involving complex set-ups, hidden fees and frustrating delays. Which is why a fast and flexible connection […]
Borneo Orangutan Survival UK partners with creative agency, Truant, to spread the word about the near extinct orangutan species In the last 75 years, humans have wiped out over 80% of the orangutans on our planet. That’s an estimated 225,000, or 3000 every single year (IUCN). Through hunting, illegal trade, and our collective part in […]
Atacama RE-commerce offers abandoned garments at no cost — consumers pay only shipping to remove clothes from one of the world’s largest textile dumping grounds What’s the cost of a never-worn designer garment discarded in Chile’s Atacama Desert? The answer: Zero dollars. That’s the revolutionary concept behind Atacama RE-commerce, an initiative turning the fashion industry’s waste […]
Men’s grooming brand Rock Face has launched a UK-wide OOH and social campaign to show that men can smell amazing, without buying into the ridiculous posing and pouting of men’s fragrance ads. The ‘Makes Scents’ campaign, created by agency Insiders, promotes Rock Face’s range of male toiletries and body sprays while poking fun at the cliched tropes of men’s […]