DORITOS® Launches First International Brand Platform, ‘For the Bold in Everyone’

DORITOS® Launches First International Brand Platform, ‘For the Bold in Everyone’

The platform includes multiple humorous commercial films from BAFTA Award-winning director Gary Freedman inspiring people to re-examine their biases, igniting a world of bold self-expression. Doritos is debuting the brand’s first-ever unified international creative campaign and brand platform, ‘For the Bold in Everyone’, strategically redefining the meaning of “bold” and inspiring people to be triangles […]

LIFEHACKS TO LIVE LONGER… MAYBE

LIFEHACKS TO LIVE LONGER… MAYBE

New campaign KesselsKramer for exhibition Living Looonger in De Studio of NEMO Science Museum shows how far we go to become very old. Breaking news: we’re all going to die! Fortunately, there are a few simple tricks you can apply to live a few years longer! Maybe. For Living Looonger, the new exhibition at De […]

Movement Strategy Sidesteps #Skintok Movement with Comedic New Influencer Campaign for Curology

Movement Strategy Sidesteps #Skintok Movement with Comedic New Influencer Campaign for Curology

With “The Curology Emergency Spot Patch Hotline”, skincare brand asks social media users: “What’s your skincare crisis?” On TikTok, skincare enthusiasts flock to popular hashtag #skintok to get a dose of the latest trends. But Curology hoped to reach a new audience beyond skincare enthusiasts, teaming with social agency Movement Strategy to launch “The Curology […]

Cancer Research UK’s Race for Life unveils new brand and campaign to refresh the popular event series

Cancer Research UK’s Race for Life unveils new brand and campaign to refresh the popular event series

Race for Life launches ‘Life is worth Racing for’ 2024 campaign Cancer Research UK’s flagship event series, Race for Life, has undergone a brand refresh to modernise and future proof the series.  The UK’s biggest fundraising event series, which raised £33m in 2023, is returning this year with a bold new creative and a shift […]

Fold7 unveils new multi-market advertising campaign to support pioneering digital wealth manager, Moneyfarm’s new ‘Wealth, together’ positioning

Fold7 unveils new multi-market advertising campaign to support pioneering digital wealth manager, Moneyfarm’s new ‘Wealth, together’ positioning

Centred around the powerful tagline ‘Wealth, together’, a dynamic new advertising campaign, comprising a TV commercial created by Fold7 on behalf of digital wealth manager Moneyfarm, launches today. This strategic initiative marks a significant step forward in Moneyfarm’s commitment to becoming a total wealth partner for its investors. Tasked with bringing their new brand identity […]

John Lewis and Saatchi & Saatchi invite shoppers to Succumb to the Sale in fresh take on sale season

John Lewis and Saatchi & Saatchi invite shoppers to Succumb to the Sale in fresh take on sale season

John Lewis and new creative partners Saatchi & Saatchi have debuted new work offering a different and elevated perspective on the winter sales. After the generosity of giving at Christmas, this campaign shifts the focus to giving in to the things we really desire for ourselves. Celebrating John Lewis for exactly what it’s known for […]

New burger creates “crispy” music in launch campaign

New burger creates “crispy” music in launch campaign

McCrispy is now available at McDonald’s in Sweden and as the name reveals it is a burger that is crispier than ever. The crunchy sound of the burger is something McDonald’s Sweden and their creative agency NORD DDB wanted to center the launch campaign around. Together with a composer they created a classical musical tune […]

GYMBOX NODS TO THOSE WHO EMBRACE THE LONDON LIFESTYLE IN LATEST CAMPAIGN

GYMBOX NODS TO THOSE WHO EMBRACE THE LONDON LIFESTYLE IN LATEST CAMPAIGN

Disruptive London fitness brand Gymbox is gearing up to launch its latest out-of-home advertising campaign, illuminating what makes Londoners and their lifestyles unique. Dubbed ‘Made for London Life’, the campaign cleverly juxtaposes key aspects of London life; from dating and clubbing, to working late or the slog of daily commutes against the workouts the gym […]

Publicis•Poke and Renault UK showcases provocative brand campaign asking public to rethink the role cars play in our future

Publicis•Poke and Renault UK showcases provocative brand campaign asking public to rethink the role cars play in our future

Publicis•Poke’s new work for Renault UK, ‘renault. rethink.’, is a brand campaign asking the UK to rethink the role that cars can play in our collective future. A collection of bold, colourful and confident executions, each reflects Renault’s four key pillars; E-Tech, connectivity, safety and sustainability. They showcase the game-changing engineering, design and technology in […]

Without unveils new campaign for Third Space

Without unveils new campaign for Third Space

A celebration of ‘The Great Indoors’ Exercising in winter is often a toss-up between overcrowded and soulless gyms, or getting caught in bad weather. Going against the begrudging ‘new year, new you’ clichés of January, Third Space is maximising its extensive training spaces and luxury facilities to bring the outdoors in, with a new campaign […]

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