comparethemarket.com launches marketing campaign for its innovative car insurance service

comparethemarket.com launches marketing campaign for its innovative car insurance service

comparethemarket.comĀ unveiled a multi-million-pound marketing campaign for its automated car insurance service, the latest in a suite of automated services that aim to take the legwork out of managing household finances. The new campaign sees the re-appearance of AutoSergei, a high-tech robotic re-imagining of Meerkat favourite and Head of IT, Sergei. The latest addition to the […]

New Chief Marketing Officer at Confused.com enters race to save drivers money

New Chief Marketing Officer at Confused.com enters race to save drivers money

Confused.com, the first car insurance comparison site, has appointed Sam Day as Chief Marketing Officer (CMO) to drive forward its proposition to save drivers time and money. Sam brings dynamic expertise from his 20-year career delivering profitable marketing and business transformation strategies for motoring and tech giants such as RAC, Microsoft, AA and HSBC. Sam […]