BY: Chris Daly, Chief Executive of the Chartered Institute of Marketing. Artificial intelligence (AI) has become a fundamental part of society. It is woven into the fabric of modern marketing as we know it, with uses spanning from automating customer segregation to personalising campaigns at scale. AI is reshaping the tools we use and speed at which […]
OLIVER partners with Cranfield University and CIM to invest in future leaders
· Marketing trainees to senior execs can now take advantage of CIM apprenticeship courses – over 200 marketers sign up · CIM granted end-point assessor status
The Chartered Institute of Marketing (CIM) announced that a new marketing apprenticeship, at Level 3 and a marketing adaptation of the current Senior Leaders Level 7 Apprenticeship, have been approved by the Institute for Apprenticeships. This means that CIM, through its network of training providers will offer apprenticeships from Level 3 Marketing Assistant (equivalent to […]