Armadillo, the CRM specialist agency, has won the best email campaign for McDonald’s Win Win at the renowned Wirehive 100 Awards held on 12th October. The awards, now in their sixth year, celebrate the outstanding creative and technical talent that southern counties have to offer. The award-winning eCRM campaign McDonald’s Win Win achieved click-to-open rates […]
Regus, the global workplace provider, has appointed Havas helia to handle its global CRM business. Havas helia won the account after a pitch against undisclosed agencies. Regus’ Chief Customer Officer Eva Eisenschimmel called the pitch earlier this year. The pitch process was handled by the intermediary Agency Insight. Havas helia will now work to deliver […]
http://www.youtube.com/watch?v=7qpsOdM6X0Q The Red Brick Road have developed a new campaign to launch Suzuki’s new crossover four wheel drive – the SX4 S-Cross. The fully integrated campaign features TV, radio, outdoor, press, digital, social media, POS, dealer marketing, CRM and brochures. The idea builds on the ‘Have to Have It’ thought that launched a repositioning of […]