ATS Euromaster lines up on the grid to sponsor Drive, a brand new entertainment series started April 7 on ITV. Hosted by Vernon Kay, with expert advice from double British Touring Car Champion, Jason Plato, Drive features eight celebrities getting behind the wheel of a variety of cars, including old bangers, buggies, 4x4s and rallycross cars, […]
Audi set out to demonstrate the legendary road hugging capabilities of the A4 through an interactive and socially enabled installation. Passersby in Toronto had the chance to race one of 3 miniature Audis around a custom built 20ft x 7ft racing track using an iPad to control the car. The iPad app was paired with an […]
Party hard, but party responsibly, is the latest message Bacardi are trying to spread across India. In partnership with Indian digital agency, Webchutney, the alcohol giants have come up with a digital sobriety test called ‘Walk the Line’. “The installation is placed at bars and clubs across the cities. After a night of partying the […]