As part of George at Asda’s wider Back to School campaign, ‘Built for their Imagination’, and raising awareness around the power of play with Children In Need, MOFILM and production team Be The Fox, designed a social experiment that was captured on film. Launching August 12, the film inspires and encourages parents to play with […]
Motorola teamed up with actor-turned-startup investor Ashton Kutcher in this new commercial that aims to illustrate people’s dependency on their smartphones. Participants were invited to sit alone in a square cubicle facing a large mirror, with their hands placed on a transparent tabletop. Their mobile phone was left on the table, placed between their hands, […]