Most people underestimate the power of a hug. A hug has the ability to affect us all, and facts attest to their incredible power on how it can make us feel warm and special. Renowned family therapist Virginia Satir famously stated, “We need 4 hugs a day for survival. We need 8 hugs a […]
Fabric softener brand Comfort today unveils ‘Luxurious’, a new variant in its ‘Intense’ range, with product design, packaging and visual identity developed by branding and packaging consultancy PB Creative. The agency was briefed with ensuring that the Luxurious variant stood out on shelf as something special, whilst still clearly belonging to the Intense range. The […]
