Vanguard, one of the world’s largest and most respected investment firms with more than 20 million investors globally, has appointed AML Group as its lead creative agency across Europe for both B2B and direct to consumer audiences. Appointed following a competitive four-way pitch handled by Vanguard’s Head of Marketing, Europe, Laura Curtis and her team, […]
Ulster Bank has launched its ‘First Five’ Mortgage campaign with a range of benefits tailored to meet the specific and practical needs of first time buyers. The campaign which was developed by Boys and Girls will run for six weeks until 20th May 2018. Under Ulster Bank’s wider brand proposition of “Help for What Matters”, […]
Sunny, the online lender, is launching a new TV ad – the latest instalment in the brand’s on-going ‘Life Support’ campaign. The ad, created by Brothers and Sisters, transports viewers to a faraway place where a couple are shown enjoying a camper van getaway in a picturesque forest, when a bear appears from nowhere. The […]
Boursorama Bank reveals its new brand platform, created with Buzzman, by launching a national multimedia campaign in France. The campaign establishes the brand’s new communication landscape and its new signature: “Boursorama Bank: the bank that everyone wants to recommend.” “Have you ever recommended an average restaurant? Or an average movie? Or an average bank? No. […]
[KGVID width=”600″ height=”338″]https://marcommnews.com/wp-content/uploads/2016/02/Co-Op-Bank.mp4[/KGVID] The Co-operative Bank introduces audiences to a couple of guerrilla gardeners in the launch ad for its new “it’s good to be different” campaign. The new ad, which was created by Leo Burnett London, will first air on ITV1 at 7:45pm on Wednesday 2 March, during the break for Coronation Street. The […]