City of Helsinki launches local sustainability programme in response to citizen concern about climate change

City of Helsinki launches local sustainability programme in response to citizen concern about climate change

According to a survey carried out by the City of Helsinki in 2018, two thirds of residents identified the climate crisis as their major concern when thinking about the future of the city. In response, Helsinki has launched Think Sustainably, the world’s first online service that enables making sustainable choices as easy as using an app. […]

Bluemarlin makes a grand gesture with the new design for KOFF’s craft range

Bluemarlin makes a grand gesture with the new design for KOFF’s craft range

Finnish brewery Sinebrycoff is re-launching the craft range of their leading beer brand KOFF with a revolutionary redesign by international brand acceleration agency, bluemarlin.  KOFF is a contemporary heritage brand that exists to transform moments into celebrations. Its craft range offers consumers exceptionally fresh tasting and high quality beers for occasions where the celebration demands […]

K-Market’s Social Experiment in Finland Unlocks Taste Bud Memories

K-Market’s Social Experiment in Finland Unlocks Taste Bud Memories

Forget fancy restaurants, Michelin-Star menus and app-driven deliveries, it’s simple foods that make the best memories for time spent with friends or family.   That’s the theme of Taste Bud Memories, a social experiment that fuelled a campaign for grocery chain, K-Market, conceived by hasan & partners. K-Market surprised groups of people by serving them […]

Coca-Cola Christmas Truck Makes First-Ever Stop on the Arctic Circle to Meet Santa and His Reindeer

Coca-Cola Christmas Truck Makes First-Ever Stop on the Arctic Circle to Meet Santa and His Reindeer

Rovaniemi, The Official Hometown of Santa Claus presented The Coca-Cola Company with the ‘Christmas Spirit Recognition’. The Recognition was presented in a ceremony that took place on the Arctic Circle. The most famous resident of Rovaniemi, Santa Claus himself, came to witness the ceremony with his reindeer. The Mayor of Rovaniemi Mr. Esko Lotvonen handed over […]

Bluemarlin Unveils a Legendary Rebrand for Crowmoor Cider

Bluemarlin Unveils a Legendary Rebrand for Crowmoor Cider

International brand design agency bluemarlin has rebranded Crowmoor Cider for leading Finnish brewery Sinebrychoff, bringing to life its mythical origins and reaffirming its status as a pioneering cider in the Finnish market. The cider boom has all but fizzled out, with its new associations with fruity flavours appealing to the youthful exuberance of its fledgling […]

CapeRock brings the magic of entertainment to life for Nelonen in Finland

CapeRock brings the magic of entertainment to life for Nelonen in Finland

Creative agency CapeRock has created a modern illuminating identity to change the perception of Nelonen across Finland. The new brand identity is based upon the concept of “The Magic of Big Entertainment” and is inspired by the Northern Lights. The rebrand aims to transform Nelonen from a commercial broadcaster to that of the largest media […]

Finnish Beer Karhu Invites Trump and Putin to Hold Talks in a Sauna

Finnish Beer Karhu Invites Trump and Putin to Hold Talks in a Sauna

Throughout history, people have negotiated, prepared or at least celebrated deals in Finnish saunas. In the sauna, people are their most genuine selves and decisions are made fairly and in good spirit. During the upcoming summit, Karhu beer – along with its agency hasan & partners – wants to help ensure these things it believes […]

Battery Energy Drink Rebrands with a +positively Striking New Identity by bluemarlin

Battery Energy Drink Rebrands with a +positively Striking New Identity by bluemarlin

International strategic brand design agency bluemarlin has rebranded Battery Energy Drink, a portfolio of energy drinks from Finland’s leading brewery Sinebrychoff. Supporting the brand’s new ‘Reach for More’ positioning, the confidently charged new identity is set to hit market in over 20 countries worldwide. For over 20 years, Battery has celebrated strength and determination by […]

KOFF Crisp Launches with a Bold Identity by bluemarlin

KOFF Crisp Launches with a Bold Identity by bluemarlin

Finland’s leading brewery Sinebrycoff has launched KOFF Crisp, a rebrand of their Nikolai range of non-alcoholic beers with a bold and unapologetic identity by bluemarlin New York. With the growing demand for better-for-you drink alternatives, Sinebrycoff saw the opportunity to offer a deliciously refreshing yet proudly non-alcoholic beer that would appeal to any consumer looking […]