Foot Locker’s Global Holiday Campaign Features NBA Stars Kevin Durant, LaMelo Ball, Anthony Edwards, and Steph Curry, Musician Enisa, and Foot Locker’s Iconic Stripers Today, global retailer Foot Locker, part of Foot Locker, Inc.(NYSE:FL), launched The Heart of Sneakers – a new global platform in tandem with its star-studded 2023 holiday campaign. The Heart of Sneakers celebrates sneaker […]
Foot Locker revealed “Thoughts,” a new commercial by BBDO New York starring New York Giants wide receivers Victor Cruz and Odell Beckham, Jr., highlighting the brand’s back-to-school campaign. With Cruz recovering from an injury and Beckham, Jr. wanting to extend his rookie success in 2015, both meet up for the first time this season in […]
Mike Tyson gives Evander Holyfield his ear back, 16 years after biting it off in the ring, in a tongue-in-cheek new campaign for Foot Locker, which also sees an airline clerk overjoyed when basketball star Dennis Rodman buys a one-way ticket to North Korea. http://www.youtube.com/watch?v=9KMUnqB_NiU The ad by BBDO New York, is promoting Foot Locker’s ‘Week […]
Foot Locker has revealed its latest TV commercial featuring NBA players Blake Griffin and Chris Paul to promote the retailer’s Nike Jordan gear. The advert is the latest in the brand’s ongoing ‘Foot Locker Approved’ campaign, and follows last month’s commercial, ‘Conversation Life’ featuring Shaquille O’Neal and rapper Tyga. The latest advert, entitled ‘The Endorser’, […]
Foot Locker has awarded a Europe-wide brief to create two campaigns for adidas to Abbott Mead Vickers BBDO. The Sports Retailers to promote trainers exclusive to its stores. Despite a pitch being called initially, AMV BBDO won the work without going through a competitive process. Creature had previously carried out the joint adidas and Foot […]