GUINNESS LAUNCHES NEW AFRICAN CAMPAIGN “BROTHERS”

Guinness celebrates the power of football fandom in breakthrough new campaign

GUINNESS LAUNCHES NEW AFRICAN CAMPAIGN “BROTHERS”

The latest GUINNESS campaign in Africa celebrates how football fans find ingenious ways to make the experience of watching the game accessible for everyone.  Launching this week, “Brothers” celebrates the relationship between Miracle, and his brother, Abidemi who are united behind their shared passion for football. The new GUINNESS advert is set in a Nigerian […]

Christian Aid: Not All Lionesses Roar

Christian Aid: Not All Lionesses Roar

Football has a long history of uniting people both on and off the pitch and whilst many celebrated the Lionesses UEFA Euro win, conversations surrounding gender equality increased and were brought to the fore. Christian Aid picked up on this changing sentiment and has planned a reactive campaign to highlight gender injustice across the world. […]

M&S OFFERS CUSTOMERS CHANCE TO WIN A TRAINING MASTERCLASS WITH FOOTBALLING HEROES THROUGH NEW SPARKS COMPETITION

M&S OFFERS CUSTOMERS CHANCE TO WIN A TRAINING MASTERCLASS WITH FOOTBALLING HEROES THROUGH NEW SPARKS COMPETITION

Campaign launched on 4th August to promote the chance to win a masterclass training session with footballing heroes for local school or football club Competition part of retailer’s Eat Well Play Well partnership with home nation FAs Customers will be entered into draw when registering and buying an Eat Well product with Sparks – with […]

Eniola Aluko joins COPA90 board

Eniola Aluko joins COPA90 board

COPA90, the fan-first football media organisation, has appointed Eniola Aluko to their board as the company continues to further its reputation and coverage of women’s football.  Eniola’s role will be a dual one – as a board member helping guide the strategy and growth of the business while also being an active ambassador for COPA90’s […]

The LEGO Group supports UEFA Women’s EURO 2022 with integrated partnership campaign

The LEGO Group supports UEFA Women’s EURO 2022 with integrated partnership campaign

This summer the LEGO Group is one of the national sponsors of the UEFA Women’s EURO 2022 The partnership forms part of the brand’s mission to champion inclusive play for all children To support their national sponsorship the LEGO Group are implementing an integrated campaign across multiple touchpoints, including paid media, PR, experiential and the […]

Heineken celebrates fans coming back together to watch football with their rivals, with ‘Enjoy the Rivalry’ campaign for UEFA EURO 2020 partnership

The UEFA EURO 2020™ tournament will visit 11 different cities for the first time, providing fans with a host of different rivalries to enjoy.

Heineken celebrates fans coming back together to watch football with their rivals, with ‘Enjoy the Rivalry’ campaign for UEFA EURO 2020 partnership

Heineken celebrates fans coming back together to watch football with their rivals, with ‘Enjoy the Rivalry’ campaign for UEFA EURO 2020 partnership

David James Reminds Football Fans To ‘Avoid Bet Regret’ As Premier League Returns

NEW TACTICAL CAMPAIGN FROM BEGAMBLEAWARE AND THE SAFER GAMBLING BOARD

David James Reminds Football Fans To ‘Avoid Bet Regret’ As Premier League Returns

BeGambleAware, the initiative from independent charity GambleAware and The Safer Gambling Board, whose mission is to keep people safe from gambling harms, has launched a tactical campaign starring ex-England international goalkeeper David James MBE, as it seeks to help people keep ‘Bet Regret’ in check following the return of the Premier League. The push was created in […]

Three creates first ever fan-powered virtual kit launch for new Chelsea home kit

Chelsea fans can ‘try on’ the new Chelsea home shirt virtually before it hits stores on July 9 The virtual kit launch marks the start of Three becoming the principal shirt sponsor for Chelsea Famous Chelsea fans including Marvin Humes, Jamie Laing, Tim Lovejoy and Harry Lewis (@wroetoshaw) are first to try the new shirt on, ready for the game tonight

Three creates first ever fan-powered virtual kit launch for new Chelsea home kit

Three has teamed up with Chelsea FC to create the world’s first ever AR kit launch. Three is offering anyone the opportunity to digitally ‘try on’ the home shirt from today, just hours after its official unveiling and ahead of its general availability on July 9 – in what is the most connected kit launch […]

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