How can you tell that your vacation is more than overdue? For example, an increasing tiredness of everyday life that no longer gives you enough concentration to do things properly. FRASER uses this scenario to set up a brand launch campaign for its new customer holidayheroes, the young online travel portal from Munich, Germany. There are […]
For this year’s Arbor Day, Aktion Baum launches a visually stunning campaign staged by FRASER, which will be rolled out in print, (D)OOH, cinemas, and on social media with a media volume of more than one million euros for three weeks. One-third of Germany’s area (11.4 million hectares) is covered by forests. The official annual […]
The campaign platform “A bank like Switzerland” demonstrates the bank’s strong ties to Swiss culture and the typical Swiss values that are put into practice, thus turning the country’s strengths into those of the bank. The platform unites all people in Switzerland, conveys strength and consistency, makes people proud of its cultural character, and allows […]
Just in time for the start of this year’s European Basketball Championships in September, the latest issue of Sports Illustrated Deutschland is all about basketball. In keeping with this, FRASER has created a campaign that brings the feelings of basketball fans to the fore. What is behind the fascination with basketball? FRASER has developed a […]