The Womb’s launch campaign for International Sunny Oil has hit television screens with focus on the critical role which oil plays in building children’s immunity. Over the years edible oil category has coached consumers in believing that edible oil is bad for your health. And by linking modern lifestyle related problems like increasing cholesterol […]
In yet another demonstration of forging partnerships with new clients without speculative pitches, The Womb and Frigorifico Allana have joined hands to build their lead brand Sunny in India. Sunny is already a significant player in the refined edible oils category in Maharashtra, and its sunflower variant is currently the 4th largest in the state […]