Digital agency Waste looks for new love this Valentine’s Day

Digital agency Waste looks for new love this Valentine’s Day

Creative digital agency, Waste, are advertising for a new squeeze in an unusual way this Valentine’s Day, stating they are looking for a “fearless partner” with badly photocopied, tearable posters. The agency, known for their work for clients such as Supercell, Nintendo, Warner Bros, British Gas and Camelot, targeted potential new clients with individual analogue […]

FIAT goes guerrilla to launch the FIAT Panda Cross

FIAT goes guerrilla to launch the FIAT Panda Cross

To launch the FIAT Panda Cross and communicate its dual-capabilities as a nimble city car with the capabilities of a proper off-road vehicle, FIAT embarked on an outdoor campaign using guerrilla formats to take its message directly into its target audience’s urban environment. The campaign was planned and bought by Maxus, with creative from krow […]