Photographic artist Jimmy Nelson and JWT Amsterdam unleash ‘The Preservation Robot’ at SXSW

Photographic artist Jimmy Nelson and JWT Amsterdam unleash ‘The Preservation Robot’ at SXSW

On Saturday, March 9th The Preservation Robot was unveiled at South by Southwest Interactive (SXSW) Festival in Austin, Texas by photographic artist Jimmy Nelson. The Preservation Robot is the first autonomous technology ever created to address the homogenisation of human culture, due to the ever-increasing spread of Western culture on the internet. The robot, which was […]

Shutterstock recreates Fyre Festival marketing only using stock footage

Shutterstock recreates Fyre Festival marketing only using stock footage

Shutterstock has released the first video in its ‘It’s Not Stock‘ campaign. This sees it recreating Fyre Festival’s infamous marketing campaign using nothing but its stock footage library. Labelled as a ‘luxury music festival,’ Fyre Festival was promoted on social media by celebrity influencers, including Kendall Jenner, who was rumoured to have been paid $250,000 for one Instagram […]

Shutterstock’s New Ad Campaign Aims to Inspire the World with Stock

Shutterstock’s New Ad Campaign Aims to Inspire the World with Stock

Shutterstock, a leading global technology company offering high-quality assets, tools and services through its creative platform, announced it is launching its first brand marketing campaign in six years. The ‘It’s not stock, it’s Shutterstock’ message is designed to showcase the unparalleled quality and depth of Shutterstock’s creative asset repository driven by more than 550,000 contributors from […]

Shutterstock announces exclusive partnership with rights clearance industry leader, Greenlight

Shutterstock announces exclusive partnership with rights clearance industry leader, Greenlight

Shutterstock, a leading global technology company offering high-quality assets, tools and services through its creative platform, announced a partnership with rights and clearance agency, Greenlight, a part of Branded Entertainment Network. Greenlight clears content with rights holders for use in commercial advertising and corporate campaigns and Greenlight also represents the rights for some of the […]

Diversity study reveals nearly three quarters of UK marketers have been impacted by the ASA gender stereotyping ban

Diversity study reveals nearly three quarters of UK marketers have been impacted by the ASA gender stereotyping ban

Shutterstock, a leading global technology company offering a creative platform for high-quality assets, tools and services, announced the results of a research study, conducted by Censuswide, of marketers and their use of diverse imagery in their marketing campaigns. Promisingly, the findings show that 74% of U.K. marketers have been impacted by the ASA Gender Stereotyping Ban […]

AR app brings portraits to life in new display celebrating black British achievement today

AR app brings portraits to life in new display celebrating black British achievement today

The National Portrait Gallery’s largest acquisition of portraits of Afro-Caribbean sitters has gone on public display for the first time in Black is the New Black: Portraits by Simon Frederick a new display at the Gallery. The display brings together exceptional figures from the world of politics, business, culture, religion and science, photographed by artist […]

New instax campaign by M&C Saatchi reminds viewers of the importance of instant, unfiltered images

New instax campaign by M&C Saatchi reminds viewers of the importance of instant, unfiltered images

M&C Saatchi launches its latest campaign for instax, which puts the audience’s relationship with printed photos at its heart, continuing its ambition to change consumer behaviour surrounding taking pictures and sharing memories. While digital cameras and social media pushes consumers away from print, the new campaign shows why tangible memories are still so important to […]

Shutterstock Launches Suite of Deep Learning-Powered Search Tools

Shutterstock Launches Suite of Deep Learning-Powered Search Tools

Shutterstock, a leading global technology company offering high-quality assets, tools and services through its creative platform, announced today the launch of Shutterstock Reveal, a new Google Chrome extension, together with the release of its new experimentation site, Shutterstock Showcase, which features two additional new search innovations – Copy Space and Refine. Shutterstock Showcase, previously known as […]

Over 30% of Brits would let brands sponsor their photos on social media, according to OnBuy

Over 30% of Brits would let brands sponsor their photos on social media, according to OnBuy

Brand engagement with consumers has significantly evolved over time. The rapid rise of the internet and social media has facilitated companies with a growing variety of platforms to create more personalised interactions with their brand. This in turn has enabled brands to harvest loyal consumers who follow their every action and become early adopters of […]