M&C Saatchi & University of Greenwich launch initiative to expose inner-city girls to the creative industries

M&C Saatchi & University of Greenwich launch initiative to expose inner-city girls to the creative industries

M&C Saatchi has collaborated with University of Greenwich to devise and launch a training scheme aimed at Year 12 females, and those identifying as female, from inner city schools. Carbon Academy selected six young women who have been paired with six female mentors at the agency, kicking off the training programme in January this year. […]

DDB Unlimited & Free A Girl use face swap technology to make your own daughter the face of child prostitution

DDB Unlimited & Free A Girl use face swap technology to make your own daughter the face of child prostitution

October 11 is International Day of the Girl – a day advocated by the United Nations since 2012 as a day to address the needs of girls. Focusing on the challenges faced by girls, globally, while promoting empowerment and the fulfillment of their human rights. On an international level, more than two million children are exploited […]

RAPP UK launches the ‘Ready’ initiative to encourage young homeless people into the creative industry

RAPP UK launches the ‘Ready’ initiative to encourage young homeless people into the creative industry

RAPP UK is launching a ground-breaking new approach to finding talent with The READY Initiative, an apprenticeship for young people who have experienced homelessness and are suited to a creative career. The initiative is a partnership between RAPP UK, youth homelessness charity Centrepoint and education specialist Creative Pioneers to find and develop these individuals. More […]

WWF and Sodexo serve up students’ favourite foods with a planet-friendly twist

WWF and Sodexo serve up students’ favourite foods with a planet-friendly twist

The planet is in crisis – from climate change to ocean pollution and deforestation, but what is often overlooked is that food is actually at the heart of many of these issues, responsible for almost 60% of global biodiversity loss. Identifying that younger generations are potentially the last who are able to act, global services company Sodexo and WWF have collaborated […]

McCann Worldgroup and Cigna inspires the world to see stress differently

McCann Worldgroup and Cigna inspires the world to see stress differently

McCann Worldgroup has partnered with Cigna International Markets in their latest initiative, which is helping the world see stress differently. The Stress Visualisation Experience was unveiled at a global launch event in London, which took place on Thursday 19 September. The first-of-its-kind technology visualises the physical signs of stress in the body and mind in […]

Ford and Imagination launch electrifying festival of movement with ‘Go Electric’ initiative

Ford and Imagination launch electrifying festival of movement with ‘Go Electric’ initiative

Ford Motor Company premiered at the Frankfurt Motor Show a range of new vehicles that will help pave the way for electrified models to outnumber combined sales of conventional diesel and petrol models in just a few years.  Launched in Frankfurt, ‘Go Electric’, an immersive brand experience created by global experience agency Imagination introduces guests to […]

easyJet and Harper Collins team to deliver flying libraries initiative for 20 million passengers this summer

easyJet and Harper Collins team to deliver flying libraries initiative for 20 million passengers this summer

Over half of British children (59%) would choose being read a story by their parents over an extra 30-minutes screen time, according to a new study into family reading habits released on July 10. The research was commissioned by the UK’s largest airline easyJet to mark the launch of a European-wide initiative to make it easy for […]

Amazon launches campaign with PinkNews to boost inclusive education in schools

Amazon launches campaign with PinkNews to boost inclusive education in schools

Amazon has launched a campaign in partnership with global publisher PinkNews to boost inclusion in schools by celebrating the importance of teaching LGBT+ diversity through literacy. The campaign launches on Thursday, July 4 with the roll out of Amazon’s LGBT+ Reading Roadshow, the UK’s first ever UK-wide LGBT+ reading programme.  Designed for secondary schools, the […]

61 strangers join together to create a permanent symbol of unity in new momondo campaign

61 strangers join together to create a permanent symbol of unity in new momondo campaign

momondo, the travel search engine that previously connected strangers for life with ‘The DNA Journey’, a campaign seen more than 600 million times, has done it again. The new campaign “The World Piece” is currently traveling the world on social media and is sparking a global conversation around how we create more openness and tolerance in the world. momondo, […]

News UK and AXA launch new campaign to help dementia patients ‘travel the world’

News UK and AXA launch new campaign to help dementia patients ‘travel the world’

AXA and The Sunday Times have published a new video exploring technology that helps dementia patients ‘travel the world’ by bicycle. As part of its partnership with News UK, AXA and The Sunday Times are highlighting the work of the cycling initiative ‘Motiview’ created by eldercare specialists Motitech. Motiview allows elderly people and those with dementia […]

1 2 3 6