Insight Into Consumerism Post COVID-19 by The Yard Creative

Insight Into Consumerism Post COVID-19  by The Yard Creative

Over the past few weeks, we’ve had a once in a lifetime opportunity to step up and help our community. Some businesses have used their facilities to make hand sanitizer, hospital gowns, providing free or discounted food to key workers, all according to their expertise. Our expertise is insight, strategy and brand experience so during COVID-19 […]

TBWA\RAAD introduces its insights microsite

An interactive platform that houses the latest insights, tools and evocative predictions about culture and industries on the back of the COVID-19 happenings.

TBWA\RAAD introduces its insights microsite

As humanity navigates through an unprecedented time of unsettling realities, culture is shifting in every direction. It has become crucial for brands and businesses to weather the storm by accelerating fundamental decision-making to meaningfully connect with people. TBWA/RAAD’s insights microsite includes different thought starters to explore, that serve as a source of knowledge and inspiration on […]

Havas Media Group doubles down on strategy with appointments from Nike and Sopexa

Havas Media Group doubles down on strategy with appointments from Nike and Sopexa

Havas Media Group furthers its commitment to meaningful media with two new additions to its global team. Thomas Minc joins the media team as Managing Director, Global Strategy, and Ellen Zaleski as Managing Director, Global Insights. Both Minc and Zaleski report to Havas Media Group’s Global Chief Strategy Officer, Greg James. The duo will co-lead […]

Mindshare launches ‘Mindshare Trends 2019’, revealing pervasive consumer uncertainty in UK

Mindshare launches ‘Mindshare Trends 2019’, revealing pervasive consumer uncertainty in UK

Mindshare launched its 5th annual Mindshare Trends Report, which identifies the most pertinent trends for brands in 2019 across tech, culture and media. The report also uncovered the overarching theme of a public searching for control and information, against a backdrop of economic and political uncertainty in the UK market.  The report draws on extensive consumer research, […]