Lancôme’ Paris Inspired Christmas Installation At St Pancras International

Lancôme’ Paris Inspired Christmas Installation At St Pancras International

Lancôme has teamed up with St Pancras International, Wavemaker & Kinetic Worldwide to unveil this year’s sparkling festive installation, inspired by Paris’ most iconic landmark – The Eiffel Tower.  The magnifique 36-foot installation embodies the elegance and cheerful spirit of the world’s largest French beauty brand, brightening up the station with Lancôme’s signature pink pantone. […]

Kinetic partners with Viktor&Rolf fragrances to launch experiential OOH campaign

Kinetic partners with Viktor&Rolf fragrances to launch experiential OOH campaign

Visitors to The National History Museum’s annual ice-skating rink will find themselves immersed in a fragrant ‘little London’ wonderland when its doors open on 19th October. In celebration of Viktor&Rolf’s iconic fragrance Flowerbomb, the brand has joined forces with Kinetic, Wavemaker, and JCDecaux UK, to launch this experiential campaign. The enchanting fantasy world will feature three […]

L’Oréal launches pioneering OOH sensory experience for YSL Beauty’s Libre, in partnership with Kinetic

L’Oréal launches pioneering OOH sensory experience for YSL Beauty’s Libre, in partnership with Kinetic

Kinetic, the UK’s leading Out-of-Home media agency, and WPP media agency Wavemaker, have partnered with L’Oréal to launch YSL Beauty’s bold new fragrance, Libre, with a captivating immersive campaign. The launch is the biggest for the beauty brand since it released its best-selling perfume Black Opium in 2013. Passers-by will be able to indulge in […]

American Airlines launches integrated experiential OOH campaign in London

American Airlines launches integrated experiential OOH campaign in London

American Airlines, is launching an integrated Out-of-Home (OOH) campaign at Canary Wharf Plaza. American is inviting Londoners to enjoy its bespoke Transatlantic Sports Lounge on the 4th and 5th October. Here, commuters can enjoy a taste of American culture in a relaxed lounge setting, complete with complimentary canapes, drinks, sporting activities and competitions. The brand […]

Molson Coors Retains ZenithOptimedia & Kinetic to Handle Media Account

Molson Coors Retains ZenithOptimedia & Kinetic to Handle Media Account

Molson Coors, one of the UK’s biggest brewers, has announced it will retain media agencies ZenithOptimedia and Kinetic to handle its UK & Ireland media account. ZenithOptimedia and Kinetic were appointed following a six month media review process which ended this month. The two agencies will handle Molson Coors’ media planning and buying for its […]

Lloyds launches largest interactive outdoor campaign

Lloyds launches largest interactive outdoor campaign

Lloyds are executing the largest ever Out of Home interactive 6s campaign to inform consumers about the smart features they can add to their personal current account. The campaign, planned and bought by Kinetic in partnership with MEC, launched on the 26th November. The aim of the interactive element is to get people familiar with […]