Kraft Heinz Tackles Declining Birth Rate With Short Film about the Last Baby Ever Born in Italy

Kraft Heinz Tackles Declining Birth Rate With Short Film about the Last Baby <strong>Ever Born in Italy</strong>

Italy’s demographic crisis prompts baby food brand Plasmon to lobby for organisational and government reform for families Italy’s birth rate has declined every year since 2008 and in 2022 it fell below the 400,000 threshold: a drop of over 25% when compared with births in 2011 (546,607). As the third oldest country in the world, […]

HEINZ BEANZ CELEBRATES NEW RANGE WITH UNBEANLIEVABLE CAMPAIGN

HEINZ BEANZ CELEBRATES NEW RANGE WITH UNBEANLIEVABLE CAMPAIGN

Airing in the UK market, the campaign was created by Wunderman Thompson Spain and celebrates the addition of bean-based Nuggets and Bowls to the range With more than 100 years of experience fueling the nation with beans, Heinz has expanded its product range with some delicious new launches: bean-based Burgers, Nuggets and Bowls. These new additions demonstrate the versatility and nutritional benefits of […]

Kraft Heinz appoints We Are Social as social agency for Heinz in Continental Europe

Kraft Heinz appoints We Are Social as social agency for Heinz in Continental Europe

Global socially-led creative agency We Are Social has been appointed by Kraft Heinz Continental Europe as its social media agency of record for Heinz in the region.  The agency, which has six offices in Europe and 15 globally, will kick off the relationship with Kraft Heinz by delivering a strategic and creative digital approach to promote […]