The latest campaign from Latitude and CHE Proximity launches today across Australia and New Zealand. Marking a move to a Masterbrand approach, the campaign introduces Latitude’s new brand position of ‘Partners in Money’ as it evolves into an innovative online payments, instalments and lending business. The integrated campaign draws on the idea of a partnership […]
Talon has launched an exciting new global OOH network Plexus in response to its own growth and the changing global landscape of OOH. The network links 20 offices with influence across 75+ markets and will be able to offer extended global solutions for clients. Plexus, the Smarter Global OOH Network, is created in response to the […]
Jellyfish, a digital partner to some of the world’s leading brands, announced its acquisition of UK-based digital marketing business Latitude from TransUnion (formerly Callcredit). Latitude, which has offices in Warrington (UK) and Dubai (UAE), will become fully integrated into the Jellyfish group, which employs over 700 people across 18 offices worldwide. Headed up by director […]