Sadio Mané stars in latest New Balance film by ZAK

Sadio Mané stars in latest New Balance film by ZAK

New Balance Football launches its latest film, created in partnership with their retained Global creative agency, ZAK. Under the banner #UNREAL, the film tells of the meteoric rise of one of the world’s most prolific goal scorers, Sadio Mané. From his very humble beginnings in Senegal, to moving to France (without his mum’s permission) for European club football; he’s […]

Space invites Liverpool to create the world’s most playful ad as part of a city takeover by Monkey Shoulder

Space invites Liverpool to create the world’s most playful ad as part of a city takeover by Monkey Shoulder

Over the Easter weekend drinkers in Liverpool had the chance to grab hundreds of paint-bombs and co-create a colourful ad on a 16-foot billboard as part of a ‘City Blitz’ campaign by Monkey Shoulder. Dubbed the world’s most playful advert, the execution took place on the 19th and 20th of April in Liverpool city centre and showcased […]

Carlsberg Pours Further Support Behind Liverpool Football Club

Carlsberg Pours Further Support Behind Liverpool Football Club

Carlsberg has agreed a three year extension to their long standing partnership with Liverpool Football Club. The deal secures Carlsberg’s role as the club’s Official Beer until the end of the 2018/19 season and deepens the relationship with one of the most legendary football clubs in the world. The 2016/17 season will mark a 25 […]

CP+B Reveals Big Xbox One Invitation

CP+B Reveals Big Xbox One Invitation

The battle of the 4th gen consoles is well underway. CP+B have revealed their TV campaign for Xbox One which launches in the U.S. this Sunday night during Sunday Night Football on NBC, and will subsequently roll-out around the world. Titled “Invitation,” the advertising is centered on an invitation to fans to enter a new […]