Women’s health presents a huge and exciting opportunity, with many needs still unmet and demand for better solutions rapidly growing. Through Materna brand, Nestlé is focused on meeting the unique nutritional needs of women as they embark on motherhood. Nestlé seeks to make each milestone of this journey a positive experience, ensuring the health and well-being of both […]
In partnership with Dentsu Creative Italy and through the photography of Bill Durgin, this year Salone del Mobile.Milano presents itself as the place where the creative spirit of design reconnects with its true purpose: the human being. Watch the video “Thought for Humans”. Today design manifests in countless forms, embracing different uses and everyday situations. […]
Pepsi MAX will collaborate on a content partnership with Time Out throughout 2025 with a focus on the best places to eat in the UK Time Out, the global brand that inspires and enables people to experience the best of the city, is partnering with the iconic Pepsi MAX throughout 2025 to put a spotlight […]
The report explores the science of memorability and advertising examining the most memorable Super Bowl ads of the past decade Budweiser, State Farm, and Farmer’s Dog top the list alongside classic characters from M&M and Mr. Clean READ CRACKING THE MEMORY CODE: SUPER BOWL EDITION HERE Super Bowl LIX advertising has reached record breaking heights […]
jfdi/Opinium Barometer 2025 unveils new business opportunities and challenges for agencies The UK New Business Barometer has published its eighth annual survey of performance and insights for agency business development leaders. Published by jfdi, leading specialist new business consultancy and award-winning strategic insight agency Opinium, The Barometer is conducted nationwide with data drawn from 255 […]
McCann celebrates remarkable holiday experiences through multi-channel campaign Brittany Ferries has launched a bold new creative platform, ‘Uncommon Holidays’, across the UK, Ireland, France, and Spain. It celebrates the rare, quirky, and unforgettable holiday experiences that set its journeys apart. Developed by McCann Bristol, this multi-channel campaign taps into the insight that Brittany Ferries’ audience […]
The biggest night in US sports is just a few days away, as Philadelphia and Kansas City prepare to battle it out to see who will be the 59th team to lift the most coveted trophy in American Football. While the game itself may lack appeal for many on this side of the pond who […]
ARK Agency has partnered with ethical nutrition and supplement brand DR.VEGAN® to launch the bold and awareness-driven ‘Gut Punch’ campaign. Tackling the gut health crisis head-on, the campaign highlights the shocking reality that 60% of Brits struggle with gut health issues.1 The striking creative execution includes a visceral visual metaphor of a fist in intestine […]
Japan Airlines (JAL) and leading global digital marketing business Jellyfish, proudly announce the launch of You Mean the World, a global brand campaign featuring Liverpool FC players. Japan Airlines is the Official Airline Partner of Liverpool Football Club. The campaign is rooted in the shared belief that every individual, whether a passenger in the sky […]
Tesco is launching a new food campaign by BBH, tapping into the significance of food to our daily lives. From cracking the perfect boiled egg with its gooey golden egg yolk to the satisfying crunch of biting into sourdough toast smothered in butter, the new ad aptly titled “Itʼs Not A Little Thing. Itʼs Everything.ˮ […]