O2’s bold new work in partnership with VCCP puts England’s most successful rugby team front and centre – ahead of the upcoming home Women’s Rugby World Cup 2025. Today, long-time partner of England Rugby, O2, launches its most powerful women’s rugby campaign to date: ‘England, meet England’. Created by the brand’s long-standing creative agency of record VCCP, […]
Brand’s fresh, joyful new look designed to appeal to all Americans, conveying affordable access to high-quality eye care America’s Best, a retail brand of National Vision Holdings, Inc. (NASDAQ: EYE), is excited to announce today a monumental visual brand transformation that promises to continue redefining accessible eye care across the nation. In collaboration with creative […]
Campaign Brings Together Unexpected Duos Celebrating that “It’s Good to Be Right” PrizePicks, the largest daily fantasy sports operator in North America, kicked off football season with the premiere of a star-studded commercial series titled “It’s Good To Be Right.” The campaign features a roster of bold personalities including Super Bowl champion Marshawn Lynch, actor Adam Devine, comedian Drew “Druski” Desbordes and […]
Charleston-based outdoor agency Untamed is reeling in saltwater anglers with “Earn Your Strikes,” a creative campaign built to strengthen awareness across the fishing sector, establish a deeper connection with consumers and position Raymarine as a trusted partner with consumers and resellers. The campaign embraces findings from qualitative research with serious saltwater anglers, which revealed that life on the water […]
“Lovely Day for a Guinness” features fans from all 20 Premier League clubs and shines a light on the shared loved and devotion that connects football communities around the world With the opening weekend of the 2025/26 Premier League season, Guinness has unveiled its largest community-driven sports campaign, marking its second season as Official Beer and Official […]
Brandon, a leading advertising agency for pet care and consumer brands, has unveiled its latest strategic guide: Love-Driven Branding – The New Rules of Pet Care Marketing. The 2025 playbook explores how emotional intelligence is reshaping how pet care brands must show up, speak up, and connect. “The research confirms what pet parents have felt for […]
After clinching the top spot in three of USA TODAY 10Best rankings (Best Fast-Casual Restaurant, Best Side, and for the second year in a row ranked #1 for its Double Char Burger). Habit Burger & Grill has partnered with AOR Barrett Hofherr to build a 10-day, slow-burn, nationwide roast. The new campaign, “Winning Is A […]
As images of children in war zones once again flood the news, a quiet doll in Disneyland asks us not to look away To mark the 80th anniversary of the atomic bombing of Hiroshima, Ben Cohen—co-founder of Ben & Jerry’s and longtime activist—quietly staged a cultural protest that is now gaining global attention. On August […]
Independent creative agency Superdigital announces its latest multi-platform effort – an experiential activation to launch the never-seen-before Magic: The Gathering and Marvel’s Spider-Man collection with first looks and welcome decks at this year’s San Diego Comic-Con (July 24-27th). As a first for Magic and Marvel’s ongoing partnership, the experience transported Comic-Con attendees to Spider-Man’s New […]
GeneDx, a leader in delivering improved health outcomes through genomic insights, just launched a bold, new national campaign to spotlight a healthcare crises—the underdiagnosis of pediatric rare diseases. Created in partnership with DCX Growth Accelerator, the campaign confronts the reality that too many families are stuck in an endless cycle of referrals, repeating testing, and left […]