GeneDx is Changing Medicine so Families Don’t Have to Suffer Through Years of Uncertainty

GeneDx is Changing Medicine so Families Don’t Have to Suffer Through Years of Uncertainty

GeneDx, a leader in delivering improved health outcomes through genomic insights, just launched a bold, new national campaign to spotlight a healthcare crises—the underdiagnosis of pediatric rare diseases. Created in partnership with DCX Growth Accelerator, the campaign confronts the reality that too many families are stuck in an endless cycle of referrals, repeating testing, and left […]

Heathrow highlights range of choice in playful retail campaign by St Luke’s

Heathrow highlights range of choice in playful retail campaign by St Luke’s

Heathrow is launching a new campaign encouraging travellers to enjoy its unmatched retail shopping experience before flying off on holiday. “Be spoilt for choice”, was devised by creative agency St Luke’s and will run across digital channels in London and South East England between 11 August and 15 September initially, with plans to roll out […]

MINIATURE SOLAR REVOLUTION: SOLAR PANELS POP UP IN MODEL VILLAGE

MINIATURE SOLAR REVOLUTION: SOLAR PANELS POP UP IN MODEL VILLAGE

A model village on the Isle of Wight has installed tiny replica solar panels across three of its iconic houses. The playful yet thought-provoking display mirrors the growing adoption of solar panels in real UK homes, with one in 20 UK households already generating electricity through solar panels.² Clarion partnered with the brand Wickes to […]

8×8 Flips the Script on B2B Marketing with AI-Powered Hero Campaign

8×8 Flips the Script on B2B Marketing with AI-Powered Hero Campaign

The Vision for “The Power of You”: One Commercial for Every Customer, Making Them the Hero Forget swag. Forget postcards. 8×8, Inc. (NASDAQ: EGHT), the industry’s most integrated platform provider for customer experience (CX), today unveiled “The Power of You” – a bold new campaign redefining personalized B2B engagement. 8×8 is replacing one-size-fits-all outreach with […]

From Beachside to Pitchside: Trainline’s New Campaign Rescues Spanish Football Fans from Dream Holiday Hell

From Beachside to Pitchside: Trainline’s New Campaign Rescues Spanish Football Fans from Dream Holiday Hell

DUDE London humorously highlights dedication of Real Betis supporters in comic film promoting train travel during La Liga 2025 Picture this: a sunlounger, a sandy beach, the sea twinkling in the distance, the gentle clink of ice in a cold drink. A summer holiday doesn’t sound like a scenario most people would need rescuing from […]

Breeze Airways Debuts New Brand Campaign Touting Nice Flights to Nice Places With Nice People

Breeze Airways Debuts New Brand Campaign Touting Nice Flights to Nice Places With Nice People

Ads Feature Nonstop Travel to Rhode Island, the Airline’s Largest Market Breeze Airways, the premium leisure carrier connecting underserved cities across the U.S., is launching its first full-scale advertising campaign, “Proudly Serving Underserved Markets.” Created in partnership with independent advertising agency, Walrus and Breeze partner Visit Rhode Island, the campaign playfully conveys to travellers that […]

RAINDROP AGENCY BUGS OUT IN HUMOROUS CAMPAIGN FOR GRAND TONGO MOSQUITO REPELLENT

RAINDROP AGENCY BUGS OUT IN HUMOROUS CAMPAIGN FOR GRAND TONGO MOSQUITO REPELLENT

San Diego creative agency Raindrop has launched a humorous campaign of TV commercials for Grand Tongo, the great-smelling, powerful, DEET-alternative mosquito spray brand now available in-store at Target and on Amazon.com. In the first of two offbeat TV spots, “Lost City of Tongo,” an Indiana Jones-styled adventurer and his goofy child sidekick, Porky, stumble through the jungle and […]

People Like Us Issues a Supersized Bill for Ethnicity Pay Gap in New Campaign

People Like Us Issues a Supersized Bill for Ethnicity Pay Gap in New Campaign

Created by Worth Your While, Britain’s Ethnicity Bill highlights the £3.2bn gap in earnings with gigantic OOH receipts and a ‘Receipt Generator’ designed by Planes Studio A report on Living Standards by the Resolution Foundation found that Black, Asian and ethnic minorities losing out on an estimated £3.2bn every year in earnings thanks to the ethnicity pay […]

Green Flag launches ‘Nothing Beats Near’ brand campaign celebrating the power of local rescue

Green Flag launches ‘Nothing Beats Near’ brand campaign celebrating the power of local rescue

Today, Green Flag, one of the UK’s leading breakdown providers, launches a new creative campaign ‘Nothing Beats Near’, marking the first major work from VCCP since winning the pitch in December 2024. The campaign showcases the innovative Green Flag business model, emphasising the speed in which technicians respond to customers who need help, getting them back on the road as […]

Grey Midwest Launches Mojo® Energy Pouches, Introducing a Bold New Brand in the Emerging Energy Pouch Category

Grey Midwest Launches Mojo® Energy Pouches, Introducing a Bold New Brand in the Emerging Energy Pouch Category

Grey Midwest has unveiled its latest work with the launch of Mojo® Energy Pouches, a groundbreaking new product in the rapidly growing energy pouch category. This marks the agency’s first collaboration with Mojo and the brand’s debut creative campaign, introducing consumers to a fresh, portable way to get energized. Positioned with the tagline “Energy By […]

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