The nation is looking to snag a bargain this Amazon Prime Day, but with one in four shoppers regretting purchases they have made in the past, consumers should be aware of the ‘false allure’ of a discounting day. According to new research from customer experience marketing agency Gekko, more than half (52%) of respondents expect […]
Wimbledon fever is upon us, and the world’s most famous Grand Slam tennis tournament steeped in history and prestige kicked off this week. Wimbledon will be beamed to tennis fans around the world. In celebration of this significant event, Polo Ralph Lauren eyewear – part of EssilorLuxottica brands portfolio – unveils the new Polo Ralph […]
French luxury perfume, cosmetics and skincare house, Guerlain and their media agency Publicis Media Luxe have partnered with SeenThis to deliver the recent Abeille Royale awareness campaign in France. The campaign consisted of the series of IAB formats utilising high quality video and images in display ad spaces. Unlike conventional advertising technology, SeenThis proprietary adaptive […]
Werther’s Original, the beloved confectionery brand and Immediate Media have announced an exclusive multi-platform campaign inspiring Immediate’s audience of home cooks to sample the Werther’s Original collection through a series of bespoke recipes and content. Titled ‘A Little Piece of Warmth’ the campaign sees highly targeted digital display and social amplification across Immediate’s market leading brands […]
A pre-school play, a life drawing class and a terrible date are among the moments when Ocado shoppers are struck with inspiration to add to their shopping trolley in the latest campaign for the UK’s best online grocer, created by St Luke’s. This campaign is the next evolution in the online supermarkets advertising and sees […]
Specsavers today unveils a new extended TV advert as part of its Kiss Clash campaign, that will run during Love Island commercial breaks from 3 July – 13 August. Based on the creative ‘Don’t let glasses get in the way of kissing’, the refreshed campaign follows the success of its inaugural Kiss Clash campaign, which […]
In less than a month, the French women’s football team will play their 1st match in its most important international competition of the year, against Jamaica. This is a key moment for Orange, who has been a committed partner of all types of football for more than 24 years, and of the French Football Federation since […]
DELSEY PARIS, the European leader in premium luggage and the world’s second largest, announces its partnership with creative agency FRED & FARID PARIS for the launch of its new global communication campaign. Since its inception in Paris in 1946, DELSEY PARIS has established itself as one of the most recognized and sought-after luggage and accessories […]
The Very Group, operator of digital retailer Very, has appointed The Gate as its lead creative partner following a competitive pitch. The Gate, which is part of MSQ, will begin working on a revitalised brand platform and creative approach, delivering key creative campaigns for the brand across the year. The Very Group was supported in […]
– AI health scanning concept from Spotify co-founder, an elevated take on tinned fish, and an Indian matrimony app in the Top 12 – ‘Overnight success’ OpenAI joins other technology brands including luxury ‘sleep pod’ purveyor Eight Sleep and HiPhi premium electric vehicles – Creative studio KidSuper captures Gen Z’s digitally-rooted design language with its […]