B&B studio has partnered with Yeo Valley Organic on a strategic and creative revamp of the brand’s visual identity and product range architecture. Incorporating both sensitive design tweaks as well as revolutionary new designs, the project takes a holistic view of the whole Yeo Valley Organic offer, empowering the brand to more effectively manage change […]
Havas today announces the acquisition of CA Sports, a Spanish company specializing in sponsorship strategies and business development through sport. CA Sports joins the organization under Havas Play, Havas’ sports and entertainment agency dedicated to connecting brands to fans through their passions. Moving forward, CA Sports will operate under the name “CA Sports Part of […]
After dazzling audiences all over the world in 2022 with “The Carrousel“, Roche Bobois is back with “The Elevator” showcasing the absolute beauty of French art de vivre. France’s leading furniture and home decor retail store brand is back on TV and digital media with a new brand film created by BETC. Directed by Dean Alexander, […]
Influencer-led social marketing agency Joybyte has embarked upon an organic social-media-influencer campaign on Instagram, TikTok, Facebook, and Pinterest for dairy brand Eggland’s Best, a new client that the shop signed in August 2024. Joybyte is a unit of TBA Worldwide. The objective of the campaign is to engage people on social media who have psychographic profiles that align with […]
Unhitched Outdoors—and their RV park ownership group, Unhitched RV and management division Unhitched Management, a leader in outdoor hospitality—has selected TravelBoom Hotel Marketing to develop a front-facing corporate site. TravelBoom will also develop a management site for RV park owners to access more information on the brand (www.UnhitchedMGMT.com) and execute a comprehensive digital-marketing strategy. TravelBoom specializes in creating […]
Pip & Nut’s red squirrels have been popping up on billboards and screens all over the country this month, and one billboard, at London’s Westfield, has gone viral following a CGI stunt that saw the brand’s signature red squirrel appear to come to life. The audacious giant squirrel was seen to jump out of the billboard, […]
Leading creative brand specialists Tall, based in Leeds, were recently appointed by potato supplier Branston to help launch its brand new, direct-to-consumer products, leading on the digital creative and approach. Following a client referral, Branston were keen to collaborate with Tall to establish a robust digital presence for the new brand, Nanna Tate. Both Tall and […]
Following the recent ‘The Syllabus of Champions’, Sportz Village, India’s largest school sports organization, has launched its latest campaign in collaboration with Scarecrow M&C Saatchi. The campaign is a heart-warming redemption story of Dileep, a boy from humble origins who gets ridiculed on the cricket field. Saumil Majmudar says, CEO and MD, Sportz Village, “While talent […]
Customers invited to ‘Make every journey epic’ in new campaign by McCann Birmingham East Midlands Railway (EMR) has launched an epic new campaign by McCann Birmingham featuring brand character, Miles. The action-packed multi-channel campaign aims to drive leisure and business travel and promote advance booking for the rail operator. Now in his fourth year, Miles […]
New marketing campaign showcases the joy of getting the best for less and the many ways customers can save money at Boots Campaign features Boots shoppers sharing their bargain-hunting purchases in a fun “Snap Your Savings” photo booth Brand new Boots Best for Less deals this January include 50% off big brands, up to half […]
