Many of us have enjoyed Candy Crush Saga. In fact, it’s estimated that there have been over 3 billion downloads of the game since it launched in 2012, and millions of people are still playing it every day on their phones. Whether you’re commuting, queuing, or waiting for the bus, it’s a game that you […]
Just in time for the start of this year’s European Basketball Championships in September, the latest issue of Sports Illustrated Deutschland is all about basketball. In keeping with this, FRASER has created a campaign that brings the feelings of basketball fans to the fore. What is behind the fascination with basketball? FRASER has developed a […]
Saatchi & Saatchi has launched ‘The Homecoming’ for Clash at the Castle for BT Sport, marking the return of World Wrestling Entertainment (WWE) to the UK for its first major event in 30 years. The episodes follow WWE star Damien Priest as he immerses himself in Welsh culture ahead of WWE’s Clash at the Castle […]
Cetaphil Champions Sensitive Skin in Global Campaign by Deutsch NY
In a jointly held pitch, The&Partnership Manchester has been awarded both accounts.
In a jointly held pitch, The&Partnership Manchester has been appointed the agency of record for TransPennine Express (TPE). The&Partnership was chosen to grow the TransPennine Express brand and, to develop a launch campaign for the Transpennine Route Upgrade (TRU), a significant infrastructure project for the region on behalf of Northern, Network Rail, TPE and The […]
• Anamorphic content and projection mapping skilfully used by immersive agency The Department, to create unique content for the European Championships opening ceremony . BMW sponsor European Championships 50 years on from the Summer Olympics in 1972, the same year that BMW’s iconic four-cylinder tower was constructed in Munich
The Department unveiled an immersive homage to the legacy of BMW’s 1972 BMW 1602 electric vehicle, and celebration of BMW’s electrificiation journey, during the televised opening ceremony of the European Championships in Munich on 10th August. A fully electrified BMW and MINI shuttle fleet with a focus on innovation and sustainability played a part in […]
‘Love London’ is the latest chapter of the Mayor’s Let’s Do London tourism initiative and highlights some of the many things to love about life in the capital A takeover of Piccadilly Lights, posters, cinema, radio, outdoor and social media adverts will carry a love letter to the city as people are urged to ‘make […]
impact.com, in partnership with WARC, examines how the pandemic-driven growth of influencer marketing has accelerated influencers’ role in the consumer journey
impact.com, the leading partnership management platform, in partnership with WARC, an international marketing intelligence company, today released an in-depth research report on the rapidly evolving brand-influencer dynamic, which shows the disparity and alignment of perceptions of marketers and influencers, and offers guidance on how better alignment can lead to more effective and valuable partnerships. The […]
by The Network takes us on a visual pub crawl through 30 years of Liverpool FC fandom
This season marks the 30th anniversary of Carlsberg’s sponsorship of Liverpool FC, the longest partnership in Premier League history. In celebration of this, Carlsberg are launching a multi-channel campaign across 26 markets worldwide, with creative born of a truly collaborative global effort from by The Network partners Worth Your While, SMALL, The Council and Drive Studios. The campaign is spearheaded by a hero film […]
The humble potato stars in a new campaign breaking this week for Waitrose exploring how the meaning of ‘British’ has evolved – the first work to go live created by young people through Create Not Hate’s innovative new programme with the John Lewis Partnership. Inspired by the insight that there’s more that unites than divides […]