Aldi’s most recent Christmas spot (2020) featuring Kevin the Carrot has been crowned Britain’s Favourite Ad of 2020. The supermarket takes the title from John Lewis which was named as 2019’s number one. The annual ranking compiled by London-based System1, the global experts in advertising effectiveness, and broadcaster ITV, has revealed that, with a whopping 5.8 […]
The toy superstore brings magic and play to the forefront of this year’s campaign
Oscar is back and his imagination takes on the whole world
Delving further into the If I were a Toy idea, the advert asks the question if you were a toy what would you be?
Toy superstore giant, Smyths Toys Superstores, has revealed its Christmas advert for 2020, “If the World Were a Toy”, with Oscar returning to our screens once more. Following a fun tease campaign this week across social channels, seeing iconic landmarks transform into must-have toys, the TVC is intended to bring some more magic and play into […]
Campaign ‘Squads Assemble’ revealed today as public ticket ballot opens this week
Rugby League World Cup 2021 (RLWC2021) has announced its appointments of McCann Manchester, Hatch and Goodform to promote the tournament, set to be the biggest and best Rugby League World Cup to date. Created by McCann Manchester, the first campaign, Squads Assemble, is revealed today (19th October 2020) to coincide with the opening of the public ticket […]
McCann Manchester has appointed Imogen Tazzyman as Executive Creative Director and Tim Whirledge as Head of Strategy.
Tazzyman is returning to McCann for a second stint, after four years as creative director at Karmarama working across brands such as the British Army and Confused.com. Her appointment sees Dave Price step up to chief creative officer (CCO). Joining from Droga5, Whirledge who has a number of Cannes, APG and IPA Effectiveness awards under […]
Supermarket Aldi is thrilled to announce that Kevin the Carrot is back! The nation’s favourite carrot will be returning to screens on Thursday 7th November at 5.30pm on ITV. The 70-second film follows on from Aldi’s Christmas teaser which aired last Friday (1st), in which Kevin finds himself in hot water with an angry gang of […]
Toy retailer Smyths Toys Superstores has appointed McCann Manchester to head up its creative business, previously handled by TBWA/Manchester, following a competitive pitch. Effective immediately, McCann Manchester will work across the retailer’s 88 stores in the UK and Ireland. Martina Moran, senior marketing executive at Smyths said: “The McCann team demonstrated they understood us as a team, understood us […]