LinkedIn delivers careers advice on the go with activations in London and Manchester

LinkedIn delivers careers advice on the go with activations in London and Manchester

LinkedIn, the world’s largest professional network, and creative agency VCCP London are taking careers advice directly to young professionals as their coffee truck with a twist, visits London and Manchester. As part of a new brand campaign, VCCP has created the live activation, a ‘LinkedIn Know-How To Go’ coffee truck with a twist and a […]

“The New Year is Calling”

“The New Year is Calling”

New Year’s Eve is one of the busiest moments of the year for WhatsApp, with friends and loved ones reaching out across the globe to celebrate. WhatsApp is marking the occasion with a campaign running across its owned surfaces, with a hero product –group calling– at the centre of it.  “The New Year is Calling” […]

Short film created by Ventureland underscores the vital role of America’s small businesses

Short film created by Ventureland underscores the vital role of America’s small businesses

Created by Ventureland in association with Meta, They Came From All Over directed by Rayka Zehtabchi, tells the story of a fourth-generation grocer from Iowa whose business was destroyed by fire, but is being rebuilt with help from the community Small businesses account for nearly two-thirds of all private employment in America, but they also provide their […]

Meta, Barrett Hofherr and Only Today Create PSA to fight Asian American Hate

Meta, Barrett Hofherr and Only Today Create PSA to fight Asian American Hate

Creative ad agency Barrett Hofherr and production company Only Today (Portland) have teamed to produce a PSA for Asian American and Pacific Islander Heritage Month (APIHM), which brings awareness to and aims to fight Asian American hate. Attacks on Asian Americans increased drastically during the pandemic. The spot debuts in May, which is APIHM. Director […]

Short form video ad spend surges in Q3 as Meta takes on TikTok

Short form video ad spend surges in Q3 as Meta takes on TikTok

Short form video ad spend surged in Q3, with Cost Per Thousand (CPM) increasing and the conversion gap with static ads shrinking. These were some of key findings of the latest Nest Index report, based on global Meta data from 40+ ecommerce brands, 79% prospecting campaigns, generating a total of 984m impressions across the quarter. Produced by […]