WPP media agency Mindshare UK has found a nation seeking clear, no-nonsense advice and support from public institutions and brands as people take action to cope with the impact of the nation-wide lockdown and comply with government advice. The initial survey was carried out in the first four days of the lockdown between March 20th and 23rd and Mindshare […]
WPP media agency Mindshare UK announces it has been selected as the media partner for Ceva Animal Health, the UK Subsidiary of Ceva Santé Animale. The new win comes following Mindshare’s appointment by Ceva in the US and France. Mindshare is working with Ceva on campaigns for its two flagship pet-care behaviour brands, FELIWAY® and ADAPTIL®. This recently included a […]
After a competitive pitch process, KFC has appointed Mindshare as its new UK media-buying agency. KFC’s incumbent agency, Blue 449, have worked with the business for over 15 years, during which the brand has become embedded in UK culture and enjoyed enormous growth. Meg Farren, CMO of KFC in UK & Ireland said: “Our partnership with […]
Today, Mindshare, part of WPP, and Tommy’s, a charity funding research into baby loss, launch a campaign to challenge the cultural silence around the issue using one of the loudest tools at our disposal: social media. At a time when we are more connected than ever before, there remains a deafening silence around baby loss […]
Mindshare UK, part of WPP, announces that it has appointed Daniel Da Costa to the role of Strategy Director and Yulia Livne to the role of eCommerce Director. Daniel will be responsible for driving synergy between Mindshare’s strategy and creative teams to help boost the agency’s aim to deliver new innovations for clients. He will also […]