Heineken officially launched its global Formula 1 (F1) partnership in 2016 with two new campaigns; When You Drive, Never Drink and More Than A Race. Both campaigns were rolled out across multiple markets on TV and digital platforms in 2016 and will continue to air throughout 2017. Heineken is the F1 Event Title Partner of […]
Agency TMW Unlimited is launching a campaign for INFINITI, the luxury vehicle division of Japanese automaker Nissan, which will offer 5 lucky winners the opportunity to test drive a real Renault Sport Formula One Team car this October. The work breaks on 6th July and runs across five key European markets – Italy, France, Germany, […]
http://www.youtube.com/watch?v=Ljx5U76wSEE Michelin, with the help of TBWA\Paris, releases an insider documentary about the intense countdown to victory at Le Mans 2013 through the eyes of Audi’s and Michelin’s teams. The Michelin Man’s brand get you inside the action through the production of a 15 minutes short-film, culminating piece of its recent content communication strategy. Three […]