Independent marketing and analytics agency Net Conversion has been named “Media Agency of Record (AOR)” for Southeastern Grocers, LLC (SEG), parent company and home of Harveys Supermarket and Winn-Dixie. The agency will be responsible for media planning and buying, media analytics, and advanced analytics to deliver data-driven solutions that fuel customer loyalty, acquisition, and growth. Net Conversion’s selection followed a […]
Elevate the Outcome founder and CEO Mike Lyons to join the leadership team Net Conversion, a leading media agency known for its data-driven approach and commitment to client success, today announced the acquisition of Elevate the Outcome, a specialized media buying firm known for its extensive direct-to-publisher relationships. The strategic acquisition enhances Net Conversion’s ability to […]
Taps Top Industry Talent Jim Lyons to Serve as Chief Growth Officer Net Conversion, a leading media agency known for its data-driven approach and commitment to client success, expanded its leadership team with three key executives: Jim Lyons has been named Chief Growth Officer; Alex Holt as Vice President, Data Strategy; and Haley Gribben as Strategy & Insights Manager/ “Chief Storyteller.” These three execs […]
