A New Symbol for Female Sexual Power: Design Bridge New York and K-Y champion female sexual empowerment and equality in the bedroom

A New Symbol for Female Sexual Power: Design Bridge New York and K-Y champion female sexual empowerment and equality in the bedroom

Design Bridge & K-Y from Design Bridge on Vimeo. Design Bridge New York are excited to reveal their latest work for the original lubricant, K-Y: a brand and packaging redesign that proudly puts female comfort and enjoyment first, empowering women to pursue and own their sexual pleasure. With most lubricant brands aimed at male consumers, K-Y […]

Leagas Delaney and Ballantine’s launch latest campaign in Artist series

Leagas Delaney and Ballantine’s launch latest campaign in Artist series

Creative communications agency Leagas Delaney today unveiled its collaboration with Brooklyn artist Scott Albrecht in the latest instalment of the ‘Artist Edition’ from Pernod Ricard’s whisky brand Ballantine’s prestige. The unique bottle and packing design and an accompanying film received its worldwide debut in South Korea Dec 4th to mark the launch of Ballantine’s limited-edition 17-year-old prestige Scotch […]

PB Creative unleashes AXE’s ‘Wild’ side

PB Creative unleashes AXE’s ‘Wild’ side

Award winning brand design agency PB Creative has continued its partnership with global FMCG brand owner Unilever to create a new range identity and pack designs for male grooming brand AXE (LYNX in the UK). Tapping into the growing trend of naturally inspired products, the AXE brand team collaborated with global strategic design partner PB, […]

Design Bridge create evocative branding for The Palm: the new rosé from Whispering Angel

Design Bridge create evocative branding for The Palm: the new rosé from Whispering Angel

Design Bridge share their latest work creating the branding for The Palm: the latest rosé from the Whispering Angel family of wines. Leveraging on the success of their existing premium portfolio, Whispering Angel have created The Palm as an entry level rosé to appeal to a younger, fashionable, female audience. Design Bridge’s challenge was to create a brand that epitomised a fun, aspirational ‘rosé lifestyle’ for […]

Dunkin’ Donuts appoints Jones Knowles Ritchie as creative partner for brand identity and branding strategy

Dunkin’ Donuts appoints Jones Knowles Ritchie as creative partner for brand identity and branding strategy

Dunkin’ Donuts has announced its partnership with global creative business Jones Knowles Ritchie (JKR) to manage its brand identity and branding strategy. JKR will work alongside Dunkin’ Donuts’ other creative agency partners, including BBDO Worldwide and ARC/Leo Burnett, to help Dunkin’ in its goal to be America’s favourite beverage-led, on-the-go brand. Tony Weisman, Dunkin’ Donuts’ […]

Luxury Perfumer Ruth Mastenbroek Relaunches with Williams Murray Hamm

Luxury Perfumer Ruth Mastenbroek Relaunches with Williams Murray Hamm

Ruth Mastenbroek, one of only a few independent British female perfumers, has relaunched her eponymous brand with packaging by award winning design agency, Williams Murray Hamm. The intention of the relaunch is to grow the brand’s distribution by differentiating it in a market that has seen a proliferation of niche brands over the last five years. […]

A Truly Guilt-Free Snacking Experience With Geosticks

A Truly Guilt-Free Snacking Experience With Geosticks

The pioneering organisation Traidcraft is launching it’s first ever Fairtrade savoury snack range under it’s GEO brand – and is already changing the lives of farmers and artisans around the world. With a UK market worth in the excess of £40bn, ‘snacking’ is the FMCG sector to be in today and we are led to […]

Brand identity and packaging design agency Hornall Anderson UK rebrands as OurCreative.

Brand identity and packaging design agency Hornall Anderson UK rebrands as OurCreative.

Hornall Anderson UK has rebranded as OurCreative. following its split from Hornall Anderson USA earlier this year. The brand identity and packaging design agency remains part of the Omnicom Group. Fresh start Managing Director Kim Van Elkan said: “OurCreative’s name was born out of a collective team workshop and desire to reflect that at our […]

Carter Wong transforms brand identities for global B2B fisheries firm Norebo

Carter Wong transforms brand identities for global B2B fisheries firm Norebo

Leading international fisheries group Norebo has unveiled new identities for two of its sub-brands, with design by multi-disciplinary studio Carter Wong Norebo’s managing director for all export markets, Stephen Collyer, explains: “Norebo is a global business and we want our branding to reflect this. We want to make it clear all the business units within Norebo […]

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