Nectar360 has revealed strong early results from campaigns on Pollen, its unified retail media platform, with leading global brands including Unilever and Coca-Cola Europacific Partners already seeing clear impact. Less than a year since launch, Pollen is helping brands run more connected, effective campaigns – combining insight, media and measurement in one place. Early feedback […]
Today, POLLEN, a CBD brand created by Melanie Goldsmith, co-founder and MD of alcoholic confectionary company – Smith & Sinclair – has launched in the UK, available nationwide online as well as on shelves in London’s TheDrug. Store. Launching with three ranges made with CBD derived from broad-spectrum hemp oil; Gummies, Drink Drops and a […]
Great Guns director, Peter Dietrich, launches a bah humbug festive campaign for Greek retailer, Jumbo. The one-and-a-half-minute film, titled ‘The Collector’, evokes classic Victorian Christmas stories with a twist. The film, set in the Victorian era, follows a rich, spiteful old man with a curious obsession for collecting. Night after night shady henchmen arrive […]