Mindshare and Unilever dominate Mobile Marketing in 2017, according to Lovely Mobile News

By on    Advertising, Features, Latest, Marketing, Media, Mobile  

Mindshare and Unilever dominate Mobile Marketing in 2017, according to Lovely Mobile News

Mindshare and Unilever were the most successful agency and brand in the Mobile Marketing sector in 2017. That, according to the recently published Lovely Mobile News Report, Rankings & Awards. Researched, conducted and calculated by Lovely Mobile News, the report is a year-long analysis that also includes the performance of various projects, agencies and brands in the […]

Understanding What Really Makes Millennial Consumers Sip

By on    Features, Latest, Marketing, Media  

Understanding What Really Makes Millennial Consumers Sip

Stock video company Dissolve recently poked fun at the lengths many will go to in order to capture the Millennial market in its video, This Is A Generic Millennial Ad. While many brands may be guilty of committing some of the stereotypical ‘crimes’ portrayed in the film, including ‘unforgettable’ moments, internet slang, and a large […]