The news comes via AdForum’s Business Creative Report, the definitive ranking of the world’s most awarded ads. For the second year in a row, Michelob Ultra and FCB New York score the world’s most awarded campaign – this time with the groundbreaking “Dreamcaster”. Now in its eighth year, the Business Creative Report is a unique […]
Cancer has never been cured as much as it is today, yet when we think about cancer, we immediately think of death. Few of us are aware of the incredible progress that has been made in curing this disease. Today, 66%1 of cancers can be healed, and science has made more progress in the last […]
Publicis Conseil, Prodigious and Sony Music Entertainment France join forces through an unprecedented collaboration in order to support artists of urban culture in the creative exploration of their artistic projects. A meeting of two worlds : music and communicationThis unprecedented partnership brings together the strength of three areas of expertise, and honors creativity in the […]
“What if your new car was a Renault Occasions? “ In recent years, the second-hand market has continued to develop. Both a real fashion phenomenon and a real ecological commitment, many players are investing in the circular economy. Renault did not wait for this to become fashionable before selling second-hand vehicles. This is the observation […]
After launching its 5G in November 2020, Orange is teaming up with Apple and its new iPhone 12 to explore the full potential of this new network. The film, named “First Steps”, directed by Rudy Rosenberg, brings us to this unique moment of a child’s first steps. A moment that is reinterpreted here in an […]