B&B studio has partnered with keto pioneers FATT on a strategic repositioning and redesign as the brand looks to build on growing category awareness and stretch its product portfolio. The rebrand builds on the FATT name – the brand’s strongest existing asset – but reimagines everything around it, introducing a new verbal and visual identity designed to connect […]
Butterfly Cannon redesigns The Dalmore’s Principal Collection
Grab It: Pearlfisher’s new design ensures healthy convenience and great flavour is never out of reach
New visual identity and packaging proudly reaffirms the brewery's place in the craft beer market, taking inspiration from its unique Midwestern-Dutch heritage
Design Bridge New York share details of their work rebranding New Holland Brewing Co., restoring its position as a leader in the increasingly competitive craft beer market. Inspired by the spirit and symbols of Dutch culture in the brand’s hometown of Holland, Michigan, the striking transformation unites the brewery’s heritage with its distinctly Midwestern attitude, creating a […]
Pearlfisher brews new traditions with the redesign of Eichhof
The Thornton & Ross disinfectant brand has been redesigned by PB Creative
How do you redesign a brand that everyone loves? Consumers have a deep affection for Zoflora. The brand has a loyal customer base who have fallen in love with this versatile household product that has passed through the generations. However, with a new generation of Instagram-loving Zoflora fans and proliferation of ‘me-too’ products entering the […]
PB Creative has successfully moved the brand to a more vibrant and expressive space as it continues to engage with its core GEN-Z audience
AXE is synonymous with young guys. As the ever increasing pace at which expectation changes within the mindset of its loyal Gen-Z consumers, the brand continues to advance and evolve, striving to stay relevant, connected and most importantly front of mind. This latest development of AXE is built on solid foundations following a re-calibration of the […]
B&B studio reinvigorates premium soft drinks brand Belvoir Farm with renewed positioning and design direction
Pearlfisher redesigns McDonald’s’ global packaging system
With a successful 2020 launch into major supermarkets, Distil Studio were behind the rebrand of Lyons Coffee for UCC, marking the beginning of a perky new era for the brand. Neil Hedger, Creative Partner: “As part of the rebrand, we transformed a set of existing numbered blends into brand new names, designed to celebrate over 120 years of heritage. […]