Following major new investment that secures the future of the gallery, Taxi Studio collaborated with Arnolfini and Arts Council England (ACE) for the relaunch campaign of the organisation’s arts programme. With the majority of previous communications being specific to their exhibitions, Taxi Studio’s challenge was to a create a broader brand campaign to refresh people’s […]
The UK’s original hand-gel range, Carex, is relaunching with a holistic 2D and 3D redesign by brand and packaging design agency PB Creative. Ever since Carex pioneered everyday antibacterial hand gel more than 20 years ago, the sector has experienced astounding growth. But a proliferation of me-too brands had resulted in a bland, generic category, […]
BTL Brands, a branding agency for startups, has relaunched Hackney’s independent beauty and wellbeing salon, The London Dolls, with a new brand – THELDNDLS – to appeal to the young, tech-savvy woman. BTL Brands was challenged to relaunch the brand to bring it up to date with the female empowered era, whilst not changing the […]
Ruth Mastenbroek, one of only a few independent British female perfumers, has relaunched her eponymous brand with packaging by award winning design agency, Williams Murray Hamm. The intention of the relaunch is to grow the brand’s distribution by differentiating it in a market that has seen a proliferation of niche brands over the last five years. […]
Nike has redesigned the look and capabilities of its FuelBand fitness tracker as part of a flurry of tech-based initiatives being prepped to capture more consumer data and secure its share of the nascent wearable tech arena. The FuelBand SE is aesthetically similar to its predecessor, but will come in Pink, Green and Orange when […]
Yahoo, which is on the cusp of launching a new identity, is rolling out new website designs across its Sports, Movies and other platforms, with an aim to create a ‘consistent experience’. Yahoo is set to launch a new identity on 4 September, and ahead of that is displaying 30 different iterations of its logo […]
Consultancy Huge has created the new online home for American weekly news magazine Newsweek, which ceased its print publication at the end of last year and merged with online publication The Daily Beast. Huge was appointed to the work last November and, according to associate creative director Megan Man, was asked to define ‘what should […]