YouGov study commissioned by Gekko finds millions planning shopping spree ‘Retail as leisure’ as consumers combine shopping with eating out and socialising As the UK heads towards the spring and an enhanced bank holiday season, millions of consumers have revealed they are planning to go shopping on the forthcoming Bank Holiday weekends. These shoppers are […]
Clarion Communications has unveiled findings of its very own convenience retailer report including the emergence of the ‘c-fluencers’, the rise of LinkedIn usage and how traditional trade media is still a key source of information for 84% of retailers. Clarion’s Managing Partner & Head of Growth, Lynn Louca comments: “We wanted to explore what insight […]
Digital Marketers In Retail Unprepared For the cookieless future
Shoppers Reveal Top Factors Motivating A ‘Considered Purchase’: Engage The senses, Think Price And Expert Advice
VCCP Bolsters Retail & Ecommerce Offering With Head Of Retail Hire
ico’s work on the new branding reflects the brand’s Filipino heritage and company values while adapting to the British audience Jollibee is investing £50 million across Europe, including over £30 million in the UK alone, to support the new store design and develop a customer-centric experience Jollibee’s European flagship opened in May 2021 in Leicester Square, London, unveiling the new design, and will be followed by a further six stores launching across the UK and the first restaurant in Spain, located in the capital, Madrid
ico Design supports Jollibee’s brand refresh unveiled at London flagship store
Lidl premiered its new Christmas advert on Twitter’s ‘First View’ feature · The hotly anticipated ad is a witty parody of the traditional, often unrealistic, formula that other adverts are known for, and shows customers a Christmas that they really can believe in · The campaign will have its first TV showing during tomorrow’s ‘I’m a Celebrity Get Me Out of Here’ premiere
Lidl revealed its highly anticipated Christmas ad on Twitter’s ‘First View’ feature, ahead of a full TV launch during ‘I’m a Celebrity Get Me Out of Here’ premiere. Building on the success of Lidl’s Christmas campaign last year Big On a Christmas you can believe in, this year’s advert uses an amusing parody in an […]
New brand campaign launches ahead of the biggest retail period of the year.
eBay has unveiled a new through-the-line campaign at a time when economic uncertainty is driving more and more of the British public to buy and sell on the platform. The creative focuses on the rise of consumers selling the things they no longer need to fund the things they do, feeding a circular economy which ensures you can […]
New research from RAPP and Code uncovers the winners and losers in retail and what retailers can do to mitigate damage as we face a post-pandemic world
New research from RAPP and Code (part of Omnicom Precision Marketing Group), reveals luxury retail as the sector set to be hit hardest by the COVID-19 pandemic with almost a third (30%) of consumers saying they will spend less on luxury in the future. Surveying 1,000 UK consumers on their shopping behaviour and desires in […]
Grey London has developed a new creative platform for online retailer Very.co.uk, ‘Life is this Very moment’. The new platform aims at making Very the nation’s most-loved, inclusive and helpful retailer. It underlines Very’s multi-category product offering and flexible ways to pay, which help customers say yes when it matters most. Carly O’Brien, Chief Marketing Officer at […]