SAMSUNG ADS LAUNCHES ‘SPONSORED ROW’ – PLACING CONTENT OWNERS AHEAD IN THE BATTLE FOR ATTENTION

SAMSUNG ADS LAUNCHES ‘SPONSORED ROW’ – PLACING CONTENT OWNERS AHEAD IN THE BATTLE FOR ATTENTION

Samsung Ads’ new discovery solution delivers valuable opportunities for content owners challenged in today’s crowded TV landscape. Samsung Ads unveils a new discovery solution for content partners seeking to drive more audiences to their featured content on Samsung TVs. Located alongside viewers’ organic personalised recommendations and recently viewed content, the new ‘Sponsored Row’ spotlights advertisers’ […]

Cheil Spain and Samsung create new high-tech swimming cap for blind Paralympic swimmers

Cheil Spain and Samsung create new high-tech swimming cap for blind Paralympic swimmers

Cheil Spain and Samsung Electronics have developed a swimming cap incorporating the latest technology to help blind Paralympic swimmers detect when to flip turn at the end of a lane in the pool. ‘Blind Cap’, which has been developed in collaboration with the Spanish Paralympic Committee, is the first swimming cap equipped with a vibrating […]

Samsung Pay processes transactions worth $30m in the month following South Korean launch

Samsung Pay processes transactions worth $30m in the month following South Korean launch

Samsung Electronics has said its mobile payment service has processed over $30m worth of transactions since its launch in home market South Korea. Since launching the mobile payment scheme one month ago, it has processed a more than 1.5 million total transactions via the NFC-based tech. The company claimed that approximately 60 percent of transactions […]