To demonstrate the brand’s leading position in the industry-disrupting evolution of the mechanical key, access management innovator ABLOY’s campaign flirts with the imagery of beloved heist films – while challenging the very existence of the genre. Finland-based locking and access management brand ABLOY has launched a brand film campaign to highlight the digitalisation of the […]
Finland’s Romani community returns hundreds of rejection letters to highlight discriminatory recruitment
Finland may be one of the most equal countries in the world, ranking among the best in gender equality and equal pay. But the Romani minority still face open racism and experience discriminatory recruitment, despite their descent have lived in Finland for hundreds of years. In recent decades more Romani people are holding degrees and […]
Family members play a pivotal role in supporting athlete's road to success. ŠKODA’s #ThanksMom campaign focuses on the person who is there for the player every day of the year, in times of victory, loss and all the hard work: their mother. The campaign brings over 300 mothers to enjoy the 2022 IIHF World Championships live.
Mom is the ultimate linemate – #ThanksMom campaign praises the role of loved ones in hockey