New technologies, artificial intelligence, virtual friends and increasingly immersive video games are taking us further and further away from reality. Faced with this paradigm, the latest campaign of the Region of Valencia shows real places, activities, experiences and moments. The new campaign developed by Serviceplan Spain encourages tourists to have unique, unfiltered experiences, while reflecting […]
OOH Campaign features installation of 10 plinths outside Palau de les Arts in Valencia, with a different piece of creativity created for each of the letters of the word E-M-O-C-I- Ó -N-A-T-E. Each letter corresponding to a title and a different artistic discipline of the season's programming.
El Palau de Les Arts (Les Arts) is a globally recognized cultural building, and an iconic art centre in Valencia. Located within Valencia’s City of Arts and Sciences, one of the greatest architectural gems of world-class architect Santiago Calatrava, Les Arts has undoubtedly been an important part of the cultural and tourist revolution of Valencia […]
Turisme Comunitat Valenciana has awarded its communication account to Serviceplan Spain, who will be responsible for national and international promotion of one of the most popular Spanish regions for Tourists from all over the world. Serviceplan Spain has won the account of the Valencian Tourism Community, meaning that for the next two years, the international […]
“València en Modo On” encourages a reconnection with Tourism for the region of València, following the period of lockdown during the Global Coronavirus Pandemic.
Serviceplan Spain is the creative agency responsible for the new Visit València campaign. The positive spirit of the Visit València campaign presses the on button to stimulate the beginning of tourism recovery in the region. The campaign features a film voiced by well-known Spanish musician Sole Giménez, whose lyrics partner perfectly with an uplifting film inviting tourists to […]
