Sky Bet launches a new content partnership series, produced with Sky Sports and Football Daily. In a seven-figure deal with Sky Media and Diagonal View, the investment is one of the largest brand partnership deals on social media in the UK ever. The live watch-along series, available on Soccer AM’s and Football Daily’s Facebook and […]
Leading online UK sportsbook, Sky Bet, has appointed Who Wot Why (WWW) as their new creative partner for 2017/18 and become the London-based agency’s first ever fully retained client. WWW, were successful in an extremely competitive three-way pitch to replace mcgarrybowen as Sky Bet’s creative partner, having worked with the leading online sportsbook on successful […]