TYRRELLS ‘TYRRELLBLY TYRRELLBLY TASTY’ Campaign Back On TV At Easter With £1M Investment
- Hand cooked crisps supported across TV and VOD -
TYRRELLS ‘TYRRELLBLY TYRRELLBLY TASTY’ Campaign Back On TV At Easter With £1M Investment
Walkers Proves Some Things Just Make Perfects Sense With New Max X KFC TV Campaign
To mark the launch of the new Walkers MAX x KFC flavoured crisps and its on-pack promotion offering a 2 for 1 KFC Meal with every pack, this weekend will see the national debut of the brand’s hotly anticipated TV ad. “Our focus for 2021 is to bring smiles back to the nation. If it doesn’t make you […]
Global snacking brands giant, pladis, appoints TBWA\London & Manning Gottlieb OMD
pladis, the global snacking company behind iconic brands like Mcvitie’s, Jacob’s, Carr’s and go ahead!, has appointed TBWA\London for strategic and creative duties and Manning Gottlieb OMD for media planning and buying. The newly appointed agencies will work across all McVitie’s brands including Digestives, Hobnobs, Jaffa Cakes and Rich Tea, in addition to the other suite of pladis brands […]
Without creates cross-cultural brand identity for new Asian food line Kelly Loves
Asian food brand Kelly Loves launches in supermarkets across the UK and Europe, with a brand and packaging identity that marries authenticity and accessibility by London studio Without. Kelly Loves has been created by well-known Korean food entrepreneur Kelly Choi, founder of Kelly Deli and Sushi Daily, in a bid to bring wholesome Asian food to […]
Elmwood visualises taste and texture for redesign of Yushoi, the Japanese-inspired snack brand
Yushoi, the Japanese-inspired brand of ‘better for you’ oven baked pea snacks, has been given an exciting new brand and packaging design by Elmwood, the world’s most effective brand design consultancy. Elmwood was briefed to update the brand and how it is expressed on packaging. It follows a branding exercise which saw Yushoi adopting a new positioning: ‘multi-dimensional, high-intensity food […]
Flipz Gets a Unicorn-Themed Pack Makeover via Anthem!
Anthem Worldwide, the global creative agency, has continued its partnership with pladis, the global snacking company behind some of the UK’s most-loved snacks, to develop packaging designs for an exciting new special edition variant for Flipz, the chocolate covered pretzel snack. Building on the unicorn craze that has swept the country, pladis UK&I have responded […]
Design Happy Brands On The Go Steak Snack Brand, Jekl
In an environment of dusty landscapes, rustic type and cowboy themed packaging, Jekl met with Design Happy with a view to shake up the category, not just with its superior tasting product but to stand apart from the crowd of normality. Rather than focusing on the product’s heritage the design experts decided to draw inspiration […]
A More Permissible Ritz Relaunches with Contemporary New Packaging by Bulletproof
Mondelēz International has worked with the London office of global brand design agency, Bulletproof, to revitalise the packaging for its Ritz snacking portfolio, as part of an overall relaunch of the iconic cracker brand. Bulletproof had already put the glitz back into Ritz back in 2013, when it created the pack design that placed the iconic […]
General Mills Bets on Influencers to Create Cult Appeal for the UK Launch of its US Snack Sensation, LÄRABAR
LÄRABAR, the cult US vegan snack brand and creator of the original fruit and nut bar, has finally hit UK shores this month. Headed up by a £700k marketing campaign, General Mills is launching its first ever dedicated influencer squad to raise awareness of the snack sensation that will launch with listings in Sainsbury’s and […]
Nākd launches first ever TV campaign with ‘Mind. Blown’
Nākd is one of the UK’s leading healthy snack brand worth an impressive £40m, and has revolutionised healthy snacking in the UK as it continues to surprise and delight customers with its mouth-watering selection of flavours. With the first burst of TV activity kickstarting a £1.5million campaign, the ‘Mind. Blown.’ campaign comes to life in both 30” and […]