Global brand e.l.f. Cosmetics and strategic creative agency Southpaw launch AR Murals for ‘Express Your e.l.f.’ campaign

Global brand e.l.f. Cosmetics and strategic creative agency Southpaw launch AR Murals for ‘Express Your e.l.f.’ campaign

Southpaw, the global strategic creative agency has launched an immersive AR Mural for beauty disruptors e.l.f. as a continuation of their work on the successful Express Your e.l.f. campaign. The community-led movement campaign unveiled earlier this year featured an inclusive and diverse cast of 20, in the brand’s successful campaign video. To launch the campaign, […]

Southpaw launches ghd’s global ‘Pink’ campaign for cancer charities worldwide

Southpaw launches ghd’s global ‘Pink’ campaign for cancer charities worldwide

ghd and creative agency Southpaw have launched the styling brand’s 15th annual ‘Pink’ campaign, in partnership with cancer charities worldwide. This year’s emotive campaign features tattoo artist David Allen, who has spent 10 years working with breast cancer survivors to create tattoos that conceal mastectomy scars. The work will feature women who have had mastectomy tattoos by […]

Eurotunnel Le Shuttle launches major campaign to celebrate 25th anniversary

Eurotunnel Le Shuttle launches major campaign to celebrate 25th anniversary

Eurotunnel Le Shuttle, the car and vehicle service that travels from Folkestone to Calais in just 35 minutes, is launching a multi channel advertising campaign to celebrate its 25th anniversary.  The campaign, by creative agency Southpaw, centres on all the customers who’ve travelled via Eurotunnel in the past quarter century. The work launches this Friday (3rd […]

Actor Daniel Radcliffe uses his star power to support new campaign for Demelza Children’s Hospice

Actor Daniel Radcliffe uses his star power to support new campaign for Demelza Children’s Hospice

 Actor Daniel Radcliffe is using his star power to back a moving and inspiring online appeal to raise money for children with a terminal condition this Christmas. Radcliffe, 29, who is a vice president of Demelza Hospice Care for Children, has narrated a two-minute Christmas film to help raise funds for the charity. In […]