Sportsbet.io launches new campaign by Dark Horses in support of its CONIFA European Football Cup sponsorship

Sportsbet.io launches new campaign by Dark Horses in support of its CONIFA European Football Cup sponsorship

Sportsbet.io, a rising star in the online betting industry, is capturing and recounting some of the extraordinary stories of the players, coaches, fans and officials, who have defied the odds to take to the world stage at the upcoming CONIFA Sportsbet.io European Football Cup 2019. Called “Defy The Odds” and developed by London based sports […]

Jacamo teams with Sky Media to ‘Own Sporting Moments’ this summer in the UK

Jacamo teams with Sky Media to ‘Own Sporting Moments’ this summer in the UK

Menswear retailer Jacamo has partnered with Sky to ‘Own Sporting Moments’ this summer. Maximising Sky’s unique position in world sport, the multi-platform campaign will link Jacamo to sporting moments through a series of TV ads and longer form content. The campaign, running from May to August, features famous sports personalities including England’s greatest ever bowler […]

Mothercare and BABYZEN get on board as sponsors of TfL’s Baby on Board badge

Mothercare and BABYZEN get on board as sponsors of TfL’s Baby on Board badge

Mothercare, the UK’s number one specialist retailer for babies and expectant mothers, and BABYZEN, the innovative brand behind the YOYO+ stroller have been announced as the new sponsors of Transport for London’s (TfL’s) pioneering ‘Baby on Board’ badge for the next three years. The badge, welcomed by mums-to-be, encourages passengers to help make pregnant women feel […]

Channel 4 announces new sponsor and brand partner for Made in Chelsea

Channel 4 announces new sponsor and brand partner for Made in Chelsea

Channel 4 announced a new commercial deal for Made in Chelsea in 2019 including sponsorship from Sensodyne UK and a brand partnership with online fashion retailer, Never Fully Dressed. The sponsorship deal with Sensodyne, a GlaxoSmithKline Healthcare (UK) brand, was secured between 4Sales and Publicis Media Agency. It will run across all series in 2019 as […]

Hillarys sponsors Homes on 4 with new campaign from Red Brick Road

Hillarys sponsors Homes on 4 with new campaign from Red Brick Road

Red Brick Road has developed a campaign for Hillarys new sponsorship of Homes on 4, Channel 4’s property portfolio. The sponsorship deal covers all of Channel 4’s home programming including programmes such as Location, Location, Location and Grand Designs. Hillarys signed the eight-figure Channel 4 sponsorship deal in November 2018, signalling an important and ambitious […]

Audi brings the Spurs Cockerel to life in campaign to celebrate sponsorship

Audi brings the Spurs Cockerel to life in campaign to celebrate sponsorship

Audi is celebrating its sponsorship of Tottenham Hotspur with ‘Dare to be Different’, a campaign that shows the two iconic brands coming together in a humorous twist on run-of-the-mill sponsorship content. The campaign was created by socially-led creative agency We Are Social Sport and production house We Are Social Studios. It is the first Audi […]

Connexi finds the perfect match between Middlesex Cricket and JMAN Group

Connexi finds the perfect match between Middlesex Cricket and JMAN Group

Connexi – the award-winning online sponsorship marketplace – announced the partnership between Middlesex Cricket and Management Consultants, JMAN Group, that was secured via the platform. The partnership was sourced using the real-time data, fan behaviour insight and detailed search functionality that Connexi offers brands looking to source the best partnership opportunities for them.  Middlesex’s Royal […]

Bacofoil Sponsors ITV Sunday Morning Cooking

Bacofoil Sponsors ITV Sunday Morning Cooking

Iconic foil brand, Bacofoil, is back on TV, investing in an ATL sponsorship campaign across ITV’s Sunday morning cooking shows to support its Non-Stick Kitchen Foil.  The exciting ITV Sunday cooking segment will provide the UK with a variety of recipes and showcase exotic locations with Ainsley Harriott’s Caribbean Kitchen and Parveen Ashraf’s Indian Kitchen, […]