Spotify Technology S.A. (NYSE:SPOT), the world’s most popular audio streaming subscription service, today announced that the company has entered into a definitive agreement to acquire Megaphone, one of the world’s most innovative podcast advertising and publishing platforms. Together, Spotify and Megaphone will help advertisers and podcast publishers realize the full potential of podcasts. The two […]
Estée Lauder Partners with Spotify to Introduce First Voice-Activated Sampling and Personalized Playlist
Leaders in beauty and streaming audio develop innovative program to engage with consumers in support of new
Today, Estée Lauder announced the brand’s new multifaceted campaign with Spotify, providing listeners with a customized playlist and product sample offer for relaxing moments This year, consumers are turning to audio, including music and podcasts, as a source of relaxation and this unique partnership leverages Spotify’s unique streaming intelligence to offer listeners a customized calming playlist […]
As people seek creative ways to stay active and safely engage with family and friends in our new virtual world, streaming audio continues to own the moment. Audio is primed for this moment, providing marketers with a flexible and easy-to-use creative storytelling channel. Today, Spotify x announce the launch of The Michelob Playlist Maker on Spotify in Canada, the […]
Last year, nearly 6 million minutes of Summer songs were streamed each day during the Summer season on Spotify Free. While summer may look a bit different this year, feel-good playlists are ideal for throwing your window open or heading outside to soak up some sun, so it’s no surprise that we’ve seen a 245% increase in summer-themed playlists in […]
Today, Spotify and Omnicom Media Group announced the largest global, strategic podcast advertising partnership to-date. Through this partnership, clients of Omnicom Media Group agencies Hearts & Science, OMD and PHD will be at the forefront of the next era of podcast advertising powered by Spotify’s innovative, first-to-market podcast ad tech, best-in-class audience intelligence, and will have first-mover access to […]
A new podcast series about conversations with ordinary people leading extraordinary lives.
A new lifestyle podcast series, Melting Pot has been launched and is made available worldwide. The show is hosted and produced by Payal Nayar, Founder of Voices and More. Melting Pot is a series conceived and produced by Payal Nayar in an attempt to share some human stories from all over the world through conversations with inspiring […]
Every second on Spotify, more than 30,000 people around the world are pressing play on the same song. As part of its new campaign Listening Together that celebrates the power of audio to bring us closer together, Spotify is visualizing some of these connections in real-time in a way that has never been done. So when two […]
Ad Studio marks the start of a new chapter that will bring simple, self-serve audio advertising on Spotify to more markets around the world.
Spotify Ad Studio launched in 2017 to give a fast, budget-friendly way to connect with Spotify listeners, easily make audio ads from scratch, and reach your advertising goals. Since then, businesses of all sizes as well as both established and new artists have created ads on Ad Studio — over 75,000 since launching.¹ To show our […]
Creative production studio And/Or has created original videos for Spotify’s enhanced version of best-selling pop musician Halsey’s new album, Manic. In the two short videos, And/Or captures both the singer’s public persona and her private, inner world. The videos give listeners an intimate 360° view of the artist’s work and life that bridges the universal […]
FORD_Mustang Rock’n Roar from Denis Peralta on Vimeo. There’s not another car as rock and roll as the Ford Mustang. The V8 engine roars like heavy metal guitars, and, since its launch, back in 1964, all of its six generations have been riding alongside this music style. The two of them ride so close that […]